Latest / Locked On Big 12 | Daily College Football & Basketball Podcast

NEW: Big 10 Conference is COLLAPSING Over Private Equity, Selling Out as SEC, Big 12 Thrive in NIL
The Big Ten Conference is reportedly in advanced discussions for a private capital infusion of at least $2 billion from private equity firms. This potential deal is one of the most significant and transformative financial moves ever considered in college athletics, driven by the need for upfront cash and long-term stability in a rapidly evolving landscape, especially following the NCAA's settlement requiring direct revenue sharing with student-athletes.
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The skinny
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