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Restoring Business Imagination Through Nature

"For men like Ford, Firestone, and Edison, whose success in the world had given them access to any thing they might want, these impressions [of the great Smoky Mountains] had a value beyond calculation." American Journey, p. 276

In 1918, Henry Ford, Thomas Edison, Harvey Firestone, and naturalist John Burroughs took a long road trip in the eastern United States. They slept under the stars, cooked outside, and made their way through the countryside, meeting people, investigating curiosities, and deepening their friendships as they went.

That story, and the events leading up to and following…

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