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Shaq’s Strangest Business Pitch: They wanted my sweat for... · Get Familiar with Clinton Sparks

• 0:00
  Speaker 1: Is there a major company that we all know that
• 0:03
  Speaker 1: pitched you a campaign that you were just like, this
• 0:05
  Speaker 1: is the dumbest shit. I would never do this.
• 0:07
  Speaker 2: I'm not going to say any name, but. Clinton Sparks,
• 0:11
  Speaker 2: get familiar.
• 0:13
  Speaker 1: What's up, buddy?
• 0:14
  Speaker 2: What's up, brother? How are you?
• 0:16
  Speaker 1: I'm doing good, brother. Long time no see, my man.
• 0:18
  Speaker 2: I know you're looking good, brother. Proud of you doing
• 0:21
  Speaker 2: your thing as always.
• 0:22
  Speaker 1: Thank you very much. I'm proud of you too, man.
• 0:23
  Speaker 1: You still look 32.
• 0:25
  Speaker 2: I wish I was 32. I'd be out playing with
• 0:27
  Speaker 2: some of these bums that's making all this money.
• 0:30
  Speaker 1: Does anybody like truly honestly, like I think I even
• 0:32
  Speaker 1: heard you say something. I don't know if it was
• 0:34
  Speaker 1: Ben Simmons or somebody you were like, man, if I
• 0:36
  Speaker 1: was in the locker room, I'll knock him out. I
• 0:39
  Speaker 1: don't want to say the wrong name.
• 0:40
  Speaker 2: That was my old life. You know, when I was
• 0:43
  Speaker 2: playing basketball and I was the leader of the team,
• 0:46
  Speaker 2: things had to be done my way. Because as you know,
• 0:49
  Speaker 2: when you're on top and things don't go well, you
• 0:51
  Speaker 2: get all the blame for other people's mistakes. So I
• 0:53
  Speaker 2: always make sure guys play at a high level. That's
• 0:56
  Speaker 2: not how I am anymore. Well, I'm all about peace.
• 1:00
  Speaker 1: What about before? Of course, now. Look, everybody loves you.
• 1:04
  Speaker 1: You're just like a beloved, endeared figure throughout your career.
• 1:09
  Speaker 1: But when you were younger, did people ever try to
• 1:12
  Speaker 1: test you?
• 1:13
  Speaker 2: All the time.
• 1:14
  Speaker 1: Really?
• 1:15
  Speaker 2: I'm from New Jersey, so I grew up being a
• 1:18
  Speaker 2: battle tester. Know what it's like. Understand it. I'm all
• 1:21
  Speaker 2: about staying your ground. Once I came to become a professional,
• 1:25
  Speaker 2: Just had to always think about how my mother and
• 1:27
  Speaker 2: father would see me on the thieves. Not only that,
• 1:30
  Speaker 2: how my community, how my hood of Newark would see me.
• 1:34
  Speaker 2: I'm one of the ones that made it. I always
• 1:35
  Speaker 2: had to represent.
• 1:36
  Speaker 1: So were you used, because I would think that people
• 1:39
  Speaker 1: wouldn't want to fight you, like you're too big, like
• 1:41
  Speaker 1: my face is just going to be destroyed if I
• 1:44
  Speaker 1: get hit by that hand. Did dudes actually really have
• 1:47
  Speaker 1: the gall to step to somebody as big as you?
• 1:49
  Speaker 2: I'm the guy that when you see me, no matter
• 1:51
  Speaker 2: who you are, where you are, what hood I'm in,
• 1:53
  Speaker 2: I'm always going like that. We're already living in a
• 1:56
  Speaker 2: world where there's too much going on. I want to
• 1:58
  Speaker 2: be the guy that brings peace to God. When you
• 2:00
  Speaker 2: see me, there ain't no problem. Hey, what's up, homie?
• 2:03
  Speaker 2: What's up, homie? My man, what's up, my man? So,
• 2:06
  Speaker 2: you know, I'm all about peace.
• 2:08
  Speaker 1: Dude, do you remember the first time I was telling
• 2:10
  Speaker 1: my buddies a story the other day, the very first
• 2:13
  Speaker 1: time you and I had an interaction? Do you remember
• 2:16
  Speaker 1: how we met?
• 2:16
  Speaker 2: I don't remember how we met, but I remember because,
• 2:19
  Speaker 2: you know, what's made Shaq, the Shaq is music. Dope music,
• 2:25
  Speaker 2: dope DJ. So I had everybody's mix, except I was
• 2:29
  Speaker 2: just listening. And when I first heard you, I said, man,
• 2:31
  Speaker 2: this cat right here, cold. But I forgot the first
• 2:34
  Speaker 2: time we met. But I knew who you were. Always
• 2:37
  Speaker 2: appreciated the music you brought on. Always appreciated your hard work.
• 2:41
  Speaker 2: And it's nice knowing other successful people. Even though I'm Shaq,
• 2:47
  Speaker 2: I'm still a human. I'm still a kid. I still
• 2:49
  Speaker 2: love people. I still want to meet people. I want
• 2:51
  Speaker 2: to see people. And listen, me and my cousin Ken
• 2:53
  Speaker 2: Dog were here. We bumped a lot of your CDs.
• 2:56
  Speaker 2: Tell them, kid dog.
• 2:57
  Speaker 1: What's up, Tanner?
• 2:58
  Speaker 2: Give me Clint Sparks. He ain't put a new one
• 2:59
  Speaker 2: on yet. Find him. And then, you know, it was
• 3:01
  Speaker 2: like a competition. I wanted to be the first one
• 3:03
  Speaker 2: in the locker room with the hot music. So, like,
• 3:06
  Speaker 2: I always used to bump your tape.
• 3:09
  Speaker 1: So, I'm at my house, and this is back, you know,
• 3:13
  Speaker 1: in my mixtape prime, in the mixtape prime era, right,
• 3:16
  Speaker 1: when mixtapes ran. There wasn't the internet. The mixtapes was
• 3:18
  Speaker 1: the internet, right? So, and I love, you know, it's
• 3:22
  Speaker 1: not many times that I have successful entrepreneurs like yourself
• 3:26
  Speaker 1: that's been around long enough to have these conversations out
• 3:29
  Speaker 1: of music too. Like, there's very few. Like, Damon John's
• 3:31
  Speaker 1: another one, right? I get a call from my manager, Dauda,
• 3:35
  Speaker 1: who Ken just said. He goes, he walks in with
• 3:38
  Speaker 1: like this kind of like face that's like, I don't
• 3:40
  Speaker 1: believe who this is, but he walks in like, yo,
• 3:43
  Speaker 1: some dude named Shaq's on the phone for you. I'm like,
• 3:45
  Speaker 1: who's Shaq who? He's like, I don't know. So I pick,
• 3:48
  Speaker 1: I got the phone. I'm like, hey, what's up, man?
• 3:49
  Speaker 1: He goes, yo, what up, dawg?
• 3:51
  Speaker 2: It's Big Shaq.
• 3:52
  Speaker 1: I'm like, who? And you're like, Shaq. I'm like, Shaq who?
• 3:56
  Speaker 1: He's like, Shaq Diesel. And I'm like, Shaq Diesel, like
• 4:00
  Speaker 1: Shaquille O'Neal, the basketball player? And you're like, yeah, man.
• 4:04
  Speaker 1: And like, we didn't believe it was really you calling
• 4:06
  Speaker 1: because you just like randomly called his phone. But I forgot,
• 4:09
  Speaker 1: remember back in the day, you know, you would put
• 4:11
  Speaker 1: your real phone number on mixtapes. So you would like,
• 4:14
  Speaker 1: you call my manager and said, yo, let me talk
• 4:16
  Speaker 1: to Clinton. And then you said exactly what you just said.
• 4:19
  Speaker 1: Now you're like, yo, man. Fuck with your mixtapes, man.
• 4:21
  Speaker 1: You got a mailing list or something like that so
• 4:23
  Speaker 1: I can just like get your shit first.
• 4:25
  Speaker 2: Well, you know, I appreciate your work. I'm proud of
• 4:29
  Speaker 2: you that, you know, you're doing big things. So when
• 4:30
  Speaker 2: you hit me in the DM the other day asking
• 4:32
  Speaker 2: me to do your show, what'd you think? I was
• 4:34
  Speaker 2: going to say no.
• 4:35
  Speaker 1: I thought maybe you wouldn't see it.
• 4:37
  Speaker 2: Yeah, yeah, I see it.
• 4:38
  Speaker 1: So when you were first starting, right, and you were
• 4:41
  Speaker 1: in basketball, did you always have your eyes set on
• 4:44
  Speaker 1: turning your basketball career into into a full-fledged business of
• 4:48
  Speaker 1: Shaquille O'Neal, of entrepreneurship and branching off into other businesses?
• 4:52
  Speaker 1: Or was it something that you learned later on, like, oh,
• 4:54
  Speaker 1: I can do this?
• 4:55
  Speaker 2: When I first came in, I had the Kung Fu mentality. Right.
• 5:01
  Speaker 2: Let me take you back. 13, nobody really knew about me.
• 5:05
  Speaker 2: Had to make a name for myself. High school, nobody
• 5:08
  Speaker 2: really knew about me. It was all about the New
• 5:10
  Speaker 2: York guys. You know, he's from Texas. He can't play.
• 5:13
  Speaker 2: He's playing against small guys. Had to make a name
• 5:15
  Speaker 2: for myself. college had to make a name for myself.
• 5:18
  Speaker 2: So now that I'm in the pros, I want the spot.
• 5:22
  Speaker 2: I want the spot. So I'm trying to cure Ewan, Lajuan, Robertson, Bark,
• 5:28
  Speaker 2: like I'm just trying to get the spot. And then
• 5:30
  Speaker 2: I realized that nobody likes a loser. Whatever I do,
• 5:33
  Speaker 2: I have to win doing it. Win the championship, but
• 5:36
  Speaker 2: I'll put in the big numbers and I'll win the games,
• 5:38
  Speaker 2: have to win the seasons. And then all the, you know,
• 5:41
  Speaker 2: business stuff came along. Right. The album thing, It was
• 5:45
  Speaker 2: an accident. I mean, you know, of course, as a kid,
• 5:48
  Speaker 2: I wanted to either be, you know, LL Cool J
• 5:51
  Speaker 2: on one day, Dr. J on the other day, or
• 5:54
  Speaker 2: X on the other day. So when I got on
• 5:56
  Speaker 2: the Yard Senior Hall show, I said, hey, man, just
• 5:58
  Speaker 2: let me rap on my favorite record. We did it.
• 6:00
  Speaker 2: And then my guy, Alvin Romano came to me and said, bro,
• 6:03
  Speaker 2: you're not going to believe this. Somebody just offered you
• 6:06
  Speaker 2: a $ 10 million three-album deal. I was like, what? I'm
• 6:10
  Speaker 2: not going to turn that down.
• 6:12
  Speaker 1: So you weren't even trying. You weren't, like, shopping for
• 6:14
  Speaker 1: a deal.
• 6:15
  Speaker 2: Oh, never. I just wanted to do that. And then
• 6:19
  Speaker 2: Barry Weitz from Jive made that offer. And, you know,
• 6:22
  Speaker 2: he believed him. And he said, so I had a
• 6:24
  Speaker 2: meeting with him. I said, listen, I don't really want
• 6:25
  Speaker 2: to be a rapper. However, as a young kid, let
• 6:29
  Speaker 2: me rap with all my favorite artists. And he did it. So,
• 6:32
  Speaker 2: you know, I know it's a lot of guys, you know,
• 6:34
  Speaker 2: are doing what I did. But I think my discography
• 6:37
  Speaker 2: is second to none. Hun, Snoop, Petey Guns, Lord Tariq,
• 6:42
  Speaker 2: Ice Cube, Michael Jackson. Quincy Jones, Jay-Z, Nas, Mobb Deep,
• 6:49
  Speaker 2: Def Jeff, who else? Black Thought. Black Thought, Common. You
• 6:54
  Speaker 2: mean their song, KRS-One? KRS-One. Yeah, Rakim. Yeah, Rakim. So, like,
• 7:00
  Speaker 2: you know, for me, it wasn't. And then, like, you know,
• 7:03
  Speaker 2: you talk about the music business. When I went platinum,
• 7:06
  Speaker 2: I was like, oh, my God, I went platinum. Where's
• 7:09
  Speaker 2: the money? So, after we did the breakdown, I'm like, bro,
• 7:13
  Speaker 2: this ain't. this ain't enough money for me. You know,
• 7:18
  Speaker 2: a lot of rappers, they take pride in going platinum,
• 7:20
  Speaker 2: making money. But I went platinum and really earned the
• 7:22
  Speaker 2: business and learned about how they take money and recoupables
• 7:29
  Speaker 2: and all that stuff. And then I got my check.
• 7:32
  Speaker 2: I was like, this is really nothing. So I continued
• 7:37
  Speaker 2: my commitment with my three-album deal. And then Master P
• 7:40
  Speaker 2: and Puffy was making so much money doing their album thing.
• 7:43
  Speaker 2: Me and Ken started Tourism Records. We got Peter Gimes.
• 7:47
  Speaker 2: We got Roy Tariq. That was okay, but again, it
• 7:51
  Speaker 2: still wasn't enough money. And then my last two albums
• 7:54
  Speaker 2: was Wood. I said, you know what? I'm not going
• 7:56
  Speaker 2: to do this anymore, but it was fun. Notorious B.I.G. Oh,
• 7:59
  Speaker 2: my God. Man, yes. I apologize. The great, late Notorious B.I.G.
• 8:03
  Speaker 2: camped them out. Because, you know, Ken played me a song.
• 8:06
  Speaker 2: He said, yo, man, big shout out. And I was like, yo, big,
• 8:09
  Speaker 2: you know me? I'm standing with brothers like you're killed.
• 8:11
  Speaker 2: So I had Ken reach out to one of the homies,
• 8:13
  Speaker 2: rest in peace, his name was Frank. I said, Frank,
• 8:15
  Speaker 2: see if you get big to fly down. Big, a
• 8:18
  Speaker 2: little seat through the aisle. Me and Ken, we had
• 8:21
  Speaker 2: a studio, because we used to run on the studio,
• 8:23
  Speaker 2: and I don't like that. Let it again. I don't
• 8:25
  Speaker 2: like that. Let it again. Because I just wanted Biggie's approval.
• 8:28
  Speaker 1: Wait, Biggie was saying, I don't like that. Let it again?
• 8:31
  Speaker 2: No, no. I had wrote my verse for UCAS out
• 8:35
  Speaker 2: the rain three weeks in the past. They would be
• 8:37
  Speaker 2: in the studio just doing it. So, but. When he came,
• 8:40
  Speaker 2: him and Cee, they came to listen. I just wanted
• 8:43
  Speaker 2: his approval because I can't have Big saying, that's terrible.
• 8:46
  Speaker 2: Because I didn't want to make him look bad. You
• 8:48
  Speaker 2: know what I'm saying? So we played it for him.
• 8:52
  Speaker 2: And he said it. And he started rocking. So I'm like, whoosh.
• 8:55
  Speaker 2: So now I'm like, OK, Big, I'm going to be
• 8:57
  Speaker 2: in the house. Here's a pen. Here's a pad. Hit
• 9:00
  Speaker 2: this button right here. Me and Ken will come back out. Boom, boom.
• 9:03
  Speaker 2: He said, no, I'm ready. And listen, he never heard
• 9:06
  Speaker 2: the beat. We never sent him a beat. He said, no,
• 9:09
  Speaker 2: I'm ready. Like, what you mean you read it? We
• 9:11
  Speaker 2: started laughing. And Lil' C was like, watch this. And
• 9:14
  Speaker 2: he went in there and he killed it. Then I
• 9:17
  Speaker 2: had to do something I wish I didn't have to do.
• 9:19
  Speaker 2: I pressed the button. I was like, big. He said, oh, yeah,
• 9:22
  Speaker 2: my bad. The kids, the kids. And he did another version.
• 9:26
  Speaker 2: I'm the only one, me and Ken, the only one
• 9:28
  Speaker 2: that got the original version of what he said. Never
• 9:30
  Speaker 2: going to put it out. But I bumped it all
• 9:32
  Speaker 2: the time on my phone and my iPhone. But when
• 9:34
  Speaker 2: I tell you this man went crazy, him, KRS-One, Jay-Z.
• 9:40
  Speaker 2: Who else can go off like that?
• 9:42
  Speaker 1: Wait, wait, wait, wait, wait, wait, wait. We can't just
• 9:43
  Speaker 1: abandon that. So you're saying you have a biggie verse
• 9:47
  Speaker 1: that nobody else has ever heard. That's just too vulgar.
• 9:51
  Speaker 2: Yes. He went off.
• 9:53
  Speaker 1: So even worse than like I'm taking number one mom pendants?
• 9:58
  Speaker 1: Worse than that? Ross is. bad.
• 10:00
  Speaker 3: But for like the children, you know, at the time,
• 10:03
  Speaker 3: I was a young child. A lot of kids looked
• 10:05
  Speaker 3: up to me. And, you know, kudos to him because,
• 10:08
  Speaker 3: you know, he understood that. As soon as I hit
• 10:10
  Speaker 3: the button, I was like big. He was like, that's right,
• 10:12
  Speaker 3: my bad. These are the kids, the kids.
• 10:14
  Speaker 2: And then he went back and did the other one. Bro,
• 10:17
  Speaker 2: we was in there seven minutes. We came out, we ate,
• 10:20
  Speaker 2: we got on the sea, dude. We hung out. You
• 10:22
  Speaker 2: flew out the next day. That was like one of
• 10:24
  Speaker 2: my best experiences ever.
• 10:26
  Speaker 1: I'm surprised Puff hasn't reached out to you like, yo,
• 10:28
  Speaker 1: I heard you got this verse, man. I need that.
• 10:30
  Speaker 2: Never brought it up. I mean, but again, I'll never
• 10:34
  Speaker 2: put it out, but I always play it here at
• 10:35
  Speaker 2: the crib. That man went off.
• 10:38
  Speaker 1: So Shaq, in your music career, once you realize like, yo,
• 10:42
  Speaker 1: music isn't really where the money is at. I'm just
• 10:45
  Speaker 1: doing it because I love it. The money's not really
• 10:47
  Speaker 1: the move in here. Did you make a conscious decision like,
• 10:50
  Speaker 1: I ain't really working on this anymore because it's not
• 10:54
  Speaker 1: worth my time? Was that really what it was for you?
• 10:57
  Speaker 2: I just wanted to secure my contractual obligations. And I
• 11:01
  Speaker 2: wanted to make my label thing work because... You know,
• 11:05
  Speaker 2: I'm the same age as Birdman and all that. And
• 11:07
  Speaker 2: I was like, bro, if they can do it, I'm
• 11:09
  Speaker 2: sure it's a little genre for me. Right. The challenge,
• 11:12
  Speaker 2: and it was fun. We made some money, but compared
• 11:15
  Speaker 2: to the real monies that I make, it wasn't really
• 11:17
  Speaker 2: worth it. It was a headache. You know, the radio
• 11:21
  Speaker 2: game started to be a problem. Yeah. So at that point,
• 11:23
  Speaker 2: I was like, okay, I'm going to do a few more,
• 11:26
  Speaker 2: and then I'm going to just get out. But for me,
• 11:28
  Speaker 2: I never wanted to be a rapper. You know, for me,
• 11:31
  Speaker 2: my dream was to just perform with all my favorite artists.
• 11:33
  Speaker 2: And again, My discography is second to none. Right.
• 11:37
  Speaker 1: By the way, when did you decide, I'm just going
• 11:40
  Speaker 1: to go get all this DJ money and just steal
• 11:42
  Speaker 1: it from Clinton Sparks and all those other guys?
• 11:45
  Speaker 2: I was looking at this article, and it was showing
• 11:48
  Speaker 2: how DJs was making $ 50 million a year.
• 11:51
  Speaker 1: And you're like, I'm back in the music game.
• 11:52
  Speaker 2: I don't know. But for me, it was about the money.
• 11:55
  Speaker 2: So then I went to something called Tomorrow World. Have
• 11:58
  Speaker 2: you ever heard of it? Yep.
• 11:59
  Speaker 1: Tomorrowland.
• 12:00
  Speaker 2: Yep. I've never seen nothing like this before in my life,
• 12:03
  Speaker 2: besides the championship sporting event. Right. 3,000 people screaming and
• 12:09
  Speaker 2: having a good time. And look, I've been DJing since 88.
• 12:13
  Speaker 2: I'm not new to this, so.
• 12:15
  Speaker 1: Wait, I didn't know that. You DJ publicly or just
• 12:18
  Speaker 1: like kind of at your house?
• 12:19
  Speaker 2: I'm going to show you a picture right now.
• 12:22
  Speaker 1: I can't wait to see this. DJ Shaq. What was
• 12:25
  Speaker 1: your DJ name?
• 12:27
  Speaker 2: In college, it's always DJ Diesel.
• 12:31
  Speaker 1: Wait, so you would DJ college parties? You're saying like, yes,
• 12:35
  Speaker 1: like the whole world knows that you were a killer
• 12:37
  Speaker 1: DJ in college.
• 12:39
  Speaker 2: No, but like, you know, like if you never see
• 12:41
  Speaker 2: anybody do anything or say anything and then they just
• 12:43
  Speaker 2: pop on the scene, people think, look, this is me
• 12:46
  Speaker 2: in college right here. You see that picture?
• 12:48
  Speaker 3: Yeah, yeah.
• 12:50
  Speaker 1: Oh, shit.
• 12:52
  Speaker 2: Yeah, I've been a DJ for a long time. So
• 12:55
  Speaker 2: then when I went to this event, I was like,
• 12:57
  Speaker 2: you know what? I can do this. And then, so
• 13:00
  Speaker 2: there's a, so of course there's a, You know, the burn, burn, burn, burn, burn, burn,
• 13:04
  Speaker 2: and there's hip-hop and all that. They have the genre
• 13:06
  Speaker 2: that I DJ, called dubstep. Dubstep, like the hard drops
• 13:09
  Speaker 2: and these kids be going crazy. They be having a
• 13:12
  Speaker 2: great time. That's what I like doing. And again, because look,
• 13:16
  Speaker 2: I lose money every time I DJ. Trust me. Really? Yeah,
• 13:19
  Speaker 2: I lose money. It's about, I need that adrenaline boost again.
• 13:23
  Speaker 2: When I come out there and there's 15,000, 16,000 fans
• 13:25
  Speaker 2: going up and down, that's what I live for. That's
• 13:29
  Speaker 2: what I've been dealing with from 18... to 37 when
• 13:32
  Speaker 2: I retired. And then, you know, when you don't have that,
• 13:35
  Speaker 2: you look for that thing. And so for me, it's
• 13:37
  Speaker 2: all about just going out there and making those kids
• 13:39
  Speaker 2: bang their head.
• 13:40
  Speaker 1: You know, it's funny you say that. I want to
• 13:41
  Speaker 1: go back to that specifically, but it's funny you say that.
• 13:43
  Speaker 1: I recently had a conversation with my girl and then
• 13:46
  Speaker 1: we were talking about, man, when you're like an athlete
• 13:49
  Speaker 1: and like, let's just say you get hurt or you
• 13:51
  Speaker 1: run your course at like, I don't know, say 32
• 13:54
  Speaker 1: years old, right? And you weren't like someone that was
• 13:56
  Speaker 1: making 10 million a year. You were maybe a couple
• 13:59
  Speaker 1: million a year and you didn't really manage your money well.
• 14:02
  Speaker 1: you're 35 now out of the game and don't really
• 14:04
  Speaker 1: have money, but you were still like, let's even say
• 14:06
  Speaker 1: you were on a championship team twice, but you weren't
• 14:09
  Speaker 1: like a standout player that was making the kind of
• 14:12
  Speaker 1: money you were making. What do those athletes do five,
• 14:16
  Speaker 1: 10 years afterwards if they don't go get a commentating
• 14:19
  Speaker 1: job or something else? How many players do you know
• 14:23
  Speaker 1: that went into the real world and are not doing
• 14:25
  Speaker 1: well now?
• 14:26
  Speaker 2: It's an alarming stat that 67% of all professional athletes
• 14:31
  Speaker 2: When they're done playing, I have nothing. I didn't want
• 14:33
  Speaker 2: to be a part of that. However, I had everything
• 14:37
  Speaker 2: that I wanted. And when I retired, I still was,
• 14:40
  Speaker 2: I don't like to use the D word, because I
• 14:42
  Speaker 2: know it's a real problem, but I was gone for
• 14:45
  Speaker 2: a while. Really? I didn't have anything. Like, I'm used
• 14:49
  Speaker 2: to getting up, eating breakfast, go to practice, this and that. But,
• 14:53
  Speaker 2: you know, when I retired, I was just like waking up,
• 14:55
  Speaker 2: and I was truly walking around and doing something I'd
• 14:58
  Speaker 2: never done before. hey neighbor, like Thompson's still in the
• 15:01
  Speaker 2: river trying to cut grass and going shopping. And then
• 15:04
  Speaker 2: I finally got the job for TNT, but like for
• 15:07
  Speaker 2: three or four months, I didn't know what I was
• 15:11
  Speaker 2: going to do. I mean, of course I would have,
• 15:12
  Speaker 2: you know, eventually freed up, but I was just sitting
• 15:14
  Speaker 2: there like really, really bored. And my house is 70
• 15:17
  Speaker 2: down square feet. So I was in there by myself.
• 15:20
  Speaker 1: Wow. So was there a point where you were like,
• 15:23
  Speaker 1: you know, like, I don't want to say fall off because,
• 15:25
  Speaker 1: you know, you just not falling off retiring, but like,
• 15:28
  Speaker 1: Were you just like, yo, where do I go from here?
• 15:30
  Speaker 1: I'm done with my career. Did it feel a little
• 15:33
  Speaker 1: fucked up over it?
• 15:34
  Speaker 2: Yeah, I did. I was like, it's over. But I
• 15:38
  Speaker 2: always said to myself, hey, I had a nice run.
• 15:41
  Speaker 2: I did it my way. Now it's time to adjust.
• 15:44
  Speaker 2: Coming from where I come from and raised by a
• 15:47
  Speaker 2: military drill sergeant, we don't worry about the problem. We
• 15:50
  Speaker 2: worry about the solution. So if it would have been
• 15:52
  Speaker 2: over for Shaq and never heard his name again, I
• 15:54
  Speaker 2: definitely could have lived with that.
• 15:55
  Speaker 1: You know, you never count it out, man. Everyone's one
• 15:58
  Speaker 1: hit record away, right? And that's parallel to anything. It's
• 16:01
  Speaker 1: one move, right? But obviously just using a music term.
• 16:04
  Speaker 1: And it's like, who would have thought, right? You had
• 16:06
  Speaker 1: a fantastic fucking first chapter of your life, if you
• 16:09
  Speaker 1: want to call your MBA career. Who would have thought
• 16:12
  Speaker 1: that your second chapter would be just as big, if
• 16:15
  Speaker 1: not even bigger, than the first chapter? And I think
• 16:18
  Speaker 1: a lot of people, like, when things don't work out
• 16:20
  Speaker 1: the way they planned, Or they didn't plan for failure.
• 16:23
  Speaker 1: If you don't plan for failure, you don't know how
• 16:24
  Speaker 1: to deal with it when it happens, right? And they
• 16:26
  Speaker 1: don't know where to go from here because they had
• 16:28
  Speaker 1: one plan and one plan only. And in their mind,
• 16:30
  Speaker 1: if it doesn't work, they didn't have a fallback plan, right?
• 16:33
  Speaker 1: So when you retired, were no longer playing in the NBA,
• 16:37
  Speaker 1: did you strategically and calculatively plan what your next plays were?
• 16:42
  Speaker 1: Or did they fall on your lap? Did TNT fall
• 16:44
  Speaker 1: on your lap like a record deal did?
• 16:45
  Speaker 2: I had to do emergency planning because... If you remember,
• 16:49
  Speaker 2: I signed the three-year deal in Boston, played the first year,
• 16:52
  Speaker 2: got a heart attack year.
• 16:54
  Speaker 1: I'll never forget the day you invited me to the game.
• 16:56
  Speaker 1: It was my son's first NBA game. So my son
• 17:00
  Speaker 1: bought it. He was so excited that that I knew
• 17:02
  Speaker 1: you and that you got us the tickets, that he
• 17:04
  Speaker 1: was like, I want to get a Shaq shirt. So
• 17:06
  Speaker 1: we went and got a Shaq shirt and he was
• 17:07
  Speaker 1: so fucking thrilled that you invited us personally. And when
• 17:10
  Speaker 1: you were on the court and you looked up like, hey,
• 17:13
  Speaker 1: what's up? Oh, dude. Do you realize being you, sometimes
• 17:17
  Speaker 1: when you're the person, you don't realize the impact and
• 17:21
  Speaker 1: how important you are to people. Do you realize the
• 17:25
  Speaker 1: effect that you have and can change people's lives from
• 17:28
  Speaker 1: maybe being depressed or sad and just a simple hello
• 17:30
  Speaker 1: from Shaq? It can totally change your life. Do you
• 17:33
  Speaker 1: realize that power you have?
• 17:35
  Speaker 2: I do. And my mother told me a phrase one day,
• 17:37
  Speaker 2: I'll never forget it. It costs you nothing to be nice. Right.
• 17:43
  Speaker 2: My father told me that if people are going to
• 17:45
  Speaker 2: send money to come watch you play, make them remember
• 17:47
  Speaker 2: your name and make them, you know, give them something,
• 17:50
  Speaker 2: you know, make it, you know, make it worth their while,
• 17:53
  Speaker 2: make it worth their money. So I know, you know,
• 17:56
  Speaker 2: the feeling that yourself had, I know that feeling. That's
• 17:59
  Speaker 2: the same feeling I had when I went to watch Dr. J. Dr.
• 18:02
  Speaker 2: J looked up and acknowledged me, but I saw him.
• 18:04
  Speaker 2: He was there. The guy that I want to be like, fuck,
• 18:07
  Speaker 2: he's right there. Oh, my God, if he can do it,
• 18:10
  Speaker 2: I can do it. Right. You know, I was saying,
• 18:12
  Speaker 2: so after the first year I got hurt, but I
• 18:15
  Speaker 2: wanted to do the Farewell Shack tour and all that.
• 18:18
  Speaker 2: So I really hadn't quite started planning yet. So then
• 18:20
  Speaker 2: when I had to do emergency planning, I was like,
• 18:23
  Speaker 2: I didn't know where to start. And then I had
• 18:26
  Speaker 2: depressed comments at my house when I was retiring. And
• 18:28
  Speaker 2: my agent said, hey, ESPN want to hire you and
• 18:31
  Speaker 2: TNT want to hire you. I was like, for what?
• 18:34
  Speaker 2: So ESPN was like, hey, we'll give you this. We'll
• 18:36
  Speaker 2: give you that, blah, blah, blah. I wasn't quite ready
• 18:38
  Speaker 2: for that. And then TNT said, listen, we don't need
• 18:42
  Speaker 2: you before we want you.
• 18:44
  Speaker 1: Right.
• 18:45
  Speaker 2: And I said, hmm, that's very interesting. Look, we already
• 18:48
  Speaker 2: got a great show. We already went to Indies. We
• 18:50
  Speaker 2: don't need you. ESPN needed me. Right. So if I
• 18:53
  Speaker 2: start off bad at ESPN where they needed me, I'd
• 18:55
  Speaker 2: never get a job again. If I start off bad here.
• 18:58
  Speaker 2: I can get fired and do something else. I decided
• 19:02
  Speaker 2: to come to TNT and we've had a great show.
• 19:06
  Speaker 2: We've won nine Emmys. It's fun. They allow us to
• 19:10
  Speaker 2: be ourselves. They allow me and Charles, big brother, little brother,
• 19:13
  Speaker 2: argue and fight and do certain things. I respect our
• 19:17
  Speaker 2: show because you know that when it comes to greatness,
• 19:19
  Speaker 2: they know that you have some of the great speaking.
• 19:22
  Speaker 1: I think one of the most fascinating things about you,
• 19:24
  Speaker 1: aside from your accolades and your success, I find most
• 19:29
  Speaker 1: endearing and awesome about you is the fact that you
• 19:34
  Speaker 1: can tell that you know people are happy, that you
• 19:38
  Speaker 1: make people happy, and that you enjoy making people happy.
• 19:41
  Speaker 1: I mean, all people want to do in life is
• 19:43
  Speaker 1: just be heard, get a hug, feel appreciated and accepted.
• 19:46
  Speaker 1: uh and that's what that's what makes me love you
• 19:51
  Speaker 1: as a human being when i look at you like
• 19:54
  Speaker 1: yeah that's cool that you did music it's cool you
• 19:56
  Speaker 1: did sports like we all do cool shit right but
• 19:58
  Speaker 1: like the coolest shit that you do is care about
• 20:02
  Speaker 1: other people and care about making people happy and changing
• 20:06
  Speaker 1: people's lives like even i know you're just saying you
• 20:08
  Speaker 1: need the adrenaline as a dj right But there's also the,
• 20:12
  Speaker 1: I just want to be out here with the people.
• 20:13
  Speaker 1: Like I want to interact. I want to engage. Like
• 20:16
  Speaker 1: I want them to know that I fuck with them
• 20:17
  Speaker 1: and they fuck with me. And like, we're all in
• 20:19
  Speaker 1: this shit together. We're all going to die one day.
• 20:21
  Speaker 1: Let's just party and have fun and treat each other well.
• 20:23
  Speaker 1: And that's the vibe that I get. When I think
• 20:25
  Speaker 1: of Shaquille O'Neal, if I was to speak a eulogy
• 20:28
  Speaker 1: for you, that's what I would talk about is the
• 20:30
  Speaker 1: positivity and the love that you convey and that you
• 20:35
  Speaker 1: exert to the world. And I can feel it. And
• 20:38
  Speaker 1: I know everybody else can feel it. And I hope
• 20:40
  Speaker 1: that you know how much people love you for that.
• 20:44
  Speaker 2: Well, thank you, sir. I appreciate it.
• 20:45
  Speaker 1: Of course. So throughout your career, Shaq, what would you
• 20:48
  Speaker 1: say is a big regret or mistake that you made
• 20:52
  Speaker 1: that you learned a valuable lesson that helped shape you
• 20:55
  Speaker 1: to become a different person?
• 20:57
  Speaker 2: Nothing. Nothing at all.
• 21:00
  Speaker 1: All right, forget the regret part because I shouldn't have
• 21:02
  Speaker 1: put that word in there because I don't have the
• 21:03
  Speaker 1: regrets either. What is something that you did that you
• 21:06
  Speaker 1: realized might have been the wrong move that helped shape
• 21:08
  Speaker 1: you to make better decisions, whether business or the NBA?
• 21:12
  Speaker 2: I probably could have communicated better with a lot of people.
• 21:18
  Speaker 1: Meaning in the locker room?
• 21:20
  Speaker 2: Yeah, in the locker room. I was the guy that
• 21:24
  Speaker 2: is going to be done my way and my way only.
• 21:27
  Speaker 2: If you don't like it, do something about it.
• 21:29
  Speaker 1: Right.
• 21:30
  Speaker 2: For me because, you know, I'm glad I wasn't playing
• 21:33
  Speaker 2: on this social media. I probably would have got killed.
• 21:36
  Speaker 2: I used to be killed locally in the paper. Follow him,
• 21:39
  Speaker 2: follow him. He can't do this. He can't do that.
• 21:41
  Speaker 2: And that kind of used to weigh on me. But
• 21:43
  Speaker 2: I said, okay, I may not make free throw, but
• 21:46
  Speaker 2: I'm still going to be at 50 points a game.
• 21:48
  Speaker 2: So I probably got involved more about that. But I
• 21:52
  Speaker 2: probably could have communicated with other people. But other than that,
• 21:55
  Speaker 2: everything I tried to do was calculated. I'm always taught
• 21:59
  Speaker 2: to adjust on the fly. I was traded six times.
• 22:03
  Speaker 2: That was probably the best thing for me because growing up,
• 22:07
  Speaker 2: every four years we moved.
• 22:09
  Speaker 1: Being in a military family.
• 22:11
  Speaker 2: I can't be in one place too long because people
• 22:14
  Speaker 2: start to get comfortable and things start to get out
• 22:16
  Speaker 2: of whack. So me causing trouble, causing them to.
• 22:18
  Speaker 3: Move me was.
• 22:20
  Speaker 1: You think that if social media was around, do you
• 22:22
  Speaker 1: think that you were so emotional back then that if
• 22:25
  Speaker 1: social media was around, that you would have taken that
• 22:27
  Speaker 1: emotion to social media? If social media was around then,
• 22:30
  Speaker 1: would you have went on Twitter, rants, and IG and
• 22:32
  Speaker 1: talk shit?
• 22:33
  Speaker 2: Of course. And I would have made a billion dollars
• 22:36
  Speaker 2: off of it also. Because I would use that to
• 22:39
  Speaker 2: promote myself and get my point across in a fun,
• 22:42
  Speaker 2: positive way like I'm doing now. But I always tell people,
• 22:45
  Speaker 2: if this was out when I was playing, I'd be
• 22:47
  Speaker 2: a trillionaire, man.
• 22:49
  Speaker 1: What is the most, because you do a lot of,
• 22:52
  Speaker 1: you do a lot of brand deals, right? We all
• 22:54
  Speaker 1: know you with the General, Papa John's, you know, Icy Hot.
• 22:59
  Speaker 1: I actually use Icy Hot because of you, to be honest.
• 23:02
  Speaker 2: So it works.
• 23:03
  Speaker 1: But like, so what is the craziest, and you don't
• 23:05
  Speaker 1: have to like call them out and say the actual company.
• 23:08
  Speaker 1: Is there a major company that we all know that
• 23:11
  Speaker 1: pitched you a campaign that you were just like, this
• 23:13
  Speaker 1: is the dumbest shit. I would never do this.
• 23:16
  Speaker 2: Major company. give them 100 hours of sweat, and they
• 23:20
  Speaker 2: was going to put it in a cologne.
• 23:22
  Speaker 1: So a major company like Old Spice wanted you to
• 23:25
  Speaker 1: do 100 hours?
• 23:28
  Speaker 2: I'm not going to say any name, but the contract
• 23:31
  Speaker 2: was I would work out an hour on the treadmill
• 23:34
  Speaker 2: 100 times. They would make a perfume out of it,
• 23:38
  Speaker 2: and we would sell it. I was like, I don't
• 23:41
  Speaker 2: think I want to.
• 23:41
  Speaker 1: What was the perfume going to be called?
• 23:44
  Speaker 2: No, it was actually going to be called Eloquaz because
• 23:46
  Speaker 2: that's my name spelled backwards.
• 23:48
  Speaker 1: So it doesn't matter what part of your body you
• 23:51
  Speaker 1: would get the sweat from? Yeah, that's what I'm saying. Like,
• 23:54
  Speaker 1: you know, you're just dripping from the taint into a bottle.
• 23:57
  Speaker 1: That's crazy.
• 23:58
  Speaker 3: Yeah.
• 23:59
  Speaker 1: So how did you, so when someone gives you a
• 24:01
  Speaker 1: dumbass like idea like that, how do you, or how
• 24:04
  Speaker 1: do you respond to that?
• 24:05
  Speaker 2: I just tell her that we will get back to,
• 24:07
  Speaker 2: you know, I always have to, you know, one thing
• 24:10
  Speaker 2: my mother and father always taught me is to be professional. Like,
• 24:13
  Speaker 2: I realize that I'm the last in a special place. So,
• 24:16
  Speaker 2: you know, listen, these people work hard. I'm not going
• 24:18
  Speaker 2: to embarrass them. Be like, hey, that's my face. Like,
• 24:20
  Speaker 2: you know what? And that's what we call professionalism. So
• 24:24
  Speaker 2: I'll always be professional. So we just, you know, for
• 24:27
  Speaker 2: that one, we'll just, you know, turn them out. You
• 24:30
  Speaker 2: think mixtapes are going to come back?
• 24:33
  Speaker 1: I think the new mixtapes are now on the Internet
• 24:37
  Speaker 1: and they're curated playlists that are called mixtapes.
• 24:40
  Speaker 2: I would love to be part of that one.
• 24:42
  Speaker 1: Well, let's put that together.
• 24:43
  Speaker 2: Are you still playing beats?
• 24:45
  Speaker 1: Of course, still playing beats. Dude, let me get you
• 24:48
  Speaker 1: familiar for a second.
• 24:50
  Speaker 2: But I know who you are. You just play. I
• 24:53
  Speaker 2: know exactly. No, no, no, no.
• 24:54
  Speaker 1: There's a couple things you don't know. You look at
• 24:56
  Speaker 1: Clinton as the DJ or producer. 3, 4, 5, 6, 7, 8, 9, 10, 11, 12.
• 24:59
  Speaker 2: I see 12, 13 prime tracks. What?
• 25:08
  Speaker 1: We get the plaques for a minute. All right, so
• 25:10
  Speaker 1: let me tell you a couple things real quick. First off,
• 25:12
  Speaker 1: I helped build the world's most popular esports and gaming
• 25:15
  Speaker 1: lifestyle brand in the world. I brought in Pitbull, Offset,
• 25:19
  Speaker 1: Sway Lee, Yo Gotti, DJ Paul, Ray J, Troy Carter,
• 25:21
  Speaker 1: Mark Wahlberg, all these guys into this case. And you
• 25:25
  Speaker 1: might have heard the name. They were called FaZe Clan.
• 25:27
  Speaker 1: So what we're going to do now, Shaq, is we're
• 25:29
  Speaker 1: going to play a game. You don't know Shaq shits.
• 25:34
  Speaker 1: We're Shaquille O'Neal. Shaq, you've done so many things in
• 25:37
  Speaker 1: your life. I don't even think you could remember all
• 25:40
  Speaker 1: of the things that you've done. So we're going to
• 25:42
  Speaker 1: play a game here. All right, my phone's open. Let
• 25:44
  Speaker 1: me pull this up. We're going to play this game
• 25:45
  Speaker 1: now where I'm going to ask you a bunch of
• 25:47
  Speaker 1: questions to see if you know Shaq shit about Shaq.
• 25:53
  Speaker 1: Are you ready to play Shaq?
• 25:54
  Speaker 2: Are you excited? Let's do it. All right.
• 25:57
  Speaker 1: By the way, do you like the name of this
• 25:58
  Speaker 1: game show? You don't know Shaq shit? I'm the biggie
• 26:04
  Speaker 1: in this session right now. Let's start the game. Ladies
• 26:07
  Speaker 1: and gentlemen, it's time to play You Don't Know Shaq Shits.
• 26:14
  Speaker 1: You Don't Know Shaq Shit with our guest Shaquille O'Neal, a.k.a.
• 26:17
  Speaker 1: DJ Diesel. He's here now.
• 26:20
  Speaker 2: Here we go.
• 26:21
  Speaker 1: You ready, Shaq?
• 26:22
  Speaker 2: Yeah. All right.
• 26:23
  Speaker 1: The first question. At the age of 10, what was
• 26:26
  Speaker 1: Shaq's height? 5'1, 5'3, 5'10, what?
• 26:30
  Speaker 2: 6'1?
• 26:31
  Speaker 1: 6'1, yeah. It's not even there. The answer's not even there.
• 26:36
  Speaker 1: But yes, you're right. That's it.
• 26:37
  Speaker 2: Okay.
• 26:38
  Speaker 1: In what 1994 film did Shaq star in? By the way, Shaq,
• 26:41
  Speaker 1: some of these questions are just for people to say, too.
• 26:44
  Speaker 1: I know you know the answers. You'll be like, this
• 26:45
  Speaker 1: is stupid. Of course I know. But in 1994, what
• 26:48
  Speaker 1: film did Shaq star in?
• 26:50
  Speaker 2: Shaq? No, Kazan. Kazan.
• 26:54
  Speaker 1: No, you're right. It was blue chips. You got it right. Okay,
• 26:57
  Speaker 1: the time's ticking. We got to hurry up. In 1998,
• 26:59
  Speaker 1: Shaq made him say, uh, when he appeared in this
• 27:01
  Speaker 1: artist's video.
• 27:03
  Speaker 2: Master P.
• 27:04
  Speaker 1: Correct. You are correct. You know your history. Among NBA
• 27:07
  Speaker 1: players with the largest hands, Shaq ranks second, third, fifth,
• 27:12
  Speaker 1: or seventh?
• 27:13
  Speaker 2: Fifth.
• 27:14
  Speaker 1: You're right.
• 27:14
  Speaker 2: Second.
• 27:17
  Speaker 1: How many points did Shaq score in his career high
• 27:20
  Speaker 1: against the Clippers in 2000?
• 27:23
  Speaker 2: 61.
• 27:24
  Speaker 1: Let's go. All right. When Shaq has sore joints, his
• 27:28
  Speaker 1: medicine cabinet is stocked with Bengay preparation page.
• 27:33
  Speaker 2: Icy hot.
• 27:33
  Speaker 1: Icy hot. You got it. You are icy hot right
• 27:36
  Speaker 1: now playing this game, Shaq. About how many Shaqs would
• 27:39
  Speaker 1: it take to fill the length of a basketball court? 10, 13, 17,
• 27:43
  Speaker 1: or 25? Time's ticking, Shaq. I'm feeling like you don't
• 27:49
  Speaker 1: know Shaq's shape right now. What did you say, 13?
• 27:53
  Speaker 1: You're right. All right. Let's go. During his rookie season,
• 27:58
  Speaker 1: how many blocks per game did Shaq average? 1.5, 2.4, 4.1,
• 28:01
  Speaker 1: or 3.5? 3.5. That's it. You're right. In December 2016,
• 28:08
  Speaker 1: what county was Shaq sworn in as a sheriff's deputy?
• 28:13
  Speaker 2: L.A. County. Clayton County.
• 28:15
  Speaker 1: Clayton County. You're right. You're right. Why did you want
• 28:18
  Speaker 1: to be a sheriff, Shaq?
• 28:20
  Speaker 2: I could lock your ass up. That's all right.
• 28:22
  Speaker 1: That was the right answer. Okay, one of these is
• 28:24
  Speaker 1: not a playable character in Shaq Fu. Leotsu, Raja, Hiroki,
• 28:30
  Speaker 1: or Setra?
• 28:32
  Speaker 2: Setra. No, Hiroki.
• 28:34
  Speaker 1: You are right. Holy shit. You know Shaq Shaq. Okay,
• 28:38
  Speaker 1: what daytime TV host did Shaq co-star with in Scary
• 28:42
  Speaker 1: Movie 4? Ryan Seacrest, Oprah Winfrey.
• 28:46
  Speaker 2: Dr. Phil.
• 28:47
  Speaker 1: Dr.
• 28:48
  Speaker 3: Phil, you're right.
• 28:50
  Speaker 1: Did Dr. Phil ever offer you any of his services?
• 28:52
  Speaker 2: No, I'm a hero.
• 28:54
  Speaker 1: Okay, cool. What year was... Ah, see, look it. If
• 28:57
  Speaker 1: you don't get this right, you don't know Shaq shit.
• 29:00
  Speaker 1: What year was You Can't Stop the Rain released? 96.
• 29:06
  Speaker 3: Oh, my God!
• 29:07
  Speaker 1: You are the first contestant on You Don't Know Shaq Shit!
• 29:10
  Speaker 1: And you are a winner! Holy Shaq shit! Oh, man, Shaq.
• 29:16
  Speaker 1: You're the greatest, man. The time's still ticking and you
• 29:18
  Speaker 1: already won. Thank you for playing You Don't Know Shaq Shit.
• 29:23
  Speaker 1: Did you have a good time? Yes, I did.
• 29:26
  Speaker 2: Now I've got to leave because I've got to watch
• 29:27
  Speaker 2: this game, brother.
• 29:28
  Speaker 1: I knew you did. That's why I wanted to make
• 29:30
  Speaker 1: sure you knew Shaq Shit before you left. Love you, buddy.
• 29:32
  Speaker 1: Be safe and talk to you soon.
• 29:34
  Speaker 2: Once again, you inspire me. All right, buddy.
• 29:37
  Speaker 1: Peace.
• 29:37
  Speaker 2: All right.
• 29:38
  Speaker 1: Peace out, Ken. That will conclude this evening's entertainment.