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How Fresh Cup Grew Its Newsletter 45% in One Year | Garrett Oden | Send & Grow 2.0 Ep. 6

What does it take to revive a decades-old publication, grow its newsletter by 45%, and turn a niche audience into a sustainable media business?

In this episode of the Send & Grow Podcast, Hunter Kallay sits down with Garrett Oden, owner and publisher of Fresh Cup (https://freshcup.com/join-the-newsletter/), a media brand serving the coffee industry. Garrett shares how he brought Fresh Cup back to life in 2022 and transformed it into a growing business with newsletters, resources, courses, and services for coffee professionals.

They dive into the challenges of monetizing a niche publication…

The skinny

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