004: How Roshanda Pratt Bet on Herself and Built a Visibility Brand

Betting on WE: Women Empowering Women · Oct 22, 2026 · 31m

You never lose when you put all the chips on yourself.

Alexa Bigwarfe sits down with her friend Roshanda Pratt, international speaker, Amazon bestselling author, and founder of Visibility Is Power. Roshanda shares how her husband’s push to “bet on yourself” led her to leave a 20-year career in television news. She explains how she wrote her first book in 30 days, and how live book signings and real community grew her authority long before live video went mainstream. The two also talk honestly about pricing, boundaries, and refusing to prove your worth to prospective clients. They reflect on…