Online Reputation Management Horror Stories: Lessons for Protecting Your Brand

Online Reputation Management Podcast · Jun 3, 2026 · 12m · transcript

This video explains which digital marketing strategies online reputation management companies should focus on in 2026 to improve negative content suppression, brand trust and client retention. James Dooley and Craig Campbell start with KPI tracking because measuring search visibility and sentiment shifts shows whether suppression efforts are actually working rather than making problems worse. They cover brand SEO, AI visibility and Google Business Profiles because stronger search presence improves trust and conversion rates.

The discussion also explores organic SEO, organic social media and…