Latest / Success Leaves Clues with Robin Bailey and Al McDonald
Success Leaves Clues: Ep 306 - How to Build a Brand Through Storytelling and Relationships with Jake Karls
What does it take to turn a homemade snack into a brand stocked by more than 11,000 retailers?
In this episode of Success Leaves Clues, Robin Bailey and guest co-host Christine Vigna sit down with Jake Karls, co-founder and rainmaker of Mid-Day Squares. Jake launched the company in 2018 with his sister Leslie and brother-in-law Nick, making bars in a Montreal condo kitchen and delivering orders themselves.
Jake shares how inviting customers behind the scenes helped the founders build a community around the brand. He recalls an early turning point when Mid-Day Squares reached its first-year…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.