Winning omnichannel
The last episode in our Recalibrate, Reconnect, Reimagine: Decoding consumer spending webinar series, saw Francoise Briatte take us through Winning Omnichannel. Seamless shopping: driving the connection across retail. Here are some highlights from that episode, where Francoise talked about Omni-shopping being the norm not a niche. How Amazon is a key piece of the omni-puzzle, and the relevance of physical stores in a digital world.
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The skinny
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