How Email List Surveys Boost Engagement and Reduce Churn

The Email Marketing Podcast with Fexingo: Newsletters, Open Rates, and Subscriber Growth · Jun 26, 2026 · 12m · transcript

In this episode of The Email Marketing Podcast, Lucas and Luna dive into the surprising power of email list surveys. They explore how asking subscribers the right questions—about content preferences, frequency, and interests—can dramatically boost engagement and reduce churn. The hosts cite a real-world case: a mid-size e-commerce brand that saw a 28% increase in open rates and a 22% drop in unsubscribes after implementing a single, well-timed survey. They break down survey design best practices, optimal send timing, and how to act on the data without overwhelming your list. Listeners will…