"I want something decent, not elevator music" — Chris Hamann | GGP #86
Most shops focus on fixing cars—but the real battle is won before the customer ever walks in. This episode dives into how perception, humor, and communication shape trust long before the repair even starts.Chris Hamann didn’t just build a shop—he built an experience. From launching Lakeland Auto & Marine in a small seasonal market to creating memorable customer touchpoints, his journey highlights how early perception can make or break trust.The turning point came when Chris realized that being “just another repair shop” wasn’t enough. Competing against big-box stores and low-trust industry…
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