How Game Devs Win With Shorts in 2026 | Jestr CEO
Short form video is how game devs win in 2026. Jestr CEO Mahdeen Abrar breaks down how to use YouTube Shorts, TikTok, and Instagram Reels to get your game discovered, with 1.2 billion views and 700 campaigns behind the strategy.Mahdeen Abrar is the CEO and co-founder of Jestr, a creator marketplace that connects indie and AA studios with vetted creators who make shorts about their games. In under a year, Jestr has launched 700+ campaigns, generated 115,000+ social posts, driven 1.2 billion+ views across TikTok, Instagram, and YouTube Shorts, and paid out $3M+ to creators. In this episode we…
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