Latest / The Ecommerce Revolution Podcast

Paid Ads, Real Results: How AI + First-Party Data Can Boost Your ROAS
In this episode of The Ecommerce Revolution Podcast, we break down paid advertising myths, mistakes, and money-making moves with Daniel Rose, Account Director at AdScale, an AI-powered ad platform built for ecommerce brands.
If you’re struggling with when to start ads, how much to spend, or why your ROAS is stuck, Daniel brings the clarity—and strategy—you’ve been waiting for.
We talk about:
* Smart ways to leverage your first-party data
* Google vs. Meta: which one, when, and why
* Budget minimums (and what to expect in return)
* What a "good" ROAS really looks like in 2025
* How AI builds…
The skinny
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