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Latest / The Local Marketing Podcast with Fexingo: Small Business, Google Maps, and Local SEO

How a Roofing Company Uses Google Maps Before and After Photos

In Episode 54, Lucas and Luna break down how a small roofing company in Ohio uses Google Maps photo updates to generate leads, build trust, and outperform competitors. They walk through the specific strategy: posting before-and-after images of completed roof jobs, tagging them with relevant attributes, and linking to a booking form. They discuss why photo-heavy listings get 42% more requests for directions and share a real example of a roofer who added 12 new clients in a month just by updating his photo set weekly. The conversation also covers common mistakes businesses make with Google Maps…

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