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The Real Future of Marketing with Seth Godin
In episode #2924, Eric chats with Seth Godin about what truly makes great marketing—creating meaningful stories and focusing on long-term success. Seth shares why understanding your audience is key and talks about his love for writing and how books can make a real impact. This conversation will inspire you to think bigger and aim higher.
Get a copy of Seth’s book "This is Strategy" here: https://seths.blog/tis/
TIME-STAMPED SHOW NOTES:
(00:00) - Understanding Modern Marketing Misconceptions
(02:52) - The Philosophy of Strategy
(05:47) - The Importance of Focus in Marketing
(09:04) - Games and…
The skinny
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