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Latest / X-Factor Marketing With Wendy Forsythe

Use AI to Free Up Time to Be a Better Human: Russ Laggan's Framework for Real Estate Agents

Russ Laggan did nine events in nine weeks. Thousands of agents. And the one idea he kept hearing from the best speakers in the room? Use AI to free up time to be a better human. In this episode, Russ — VP of Training at EXP University, author of Be Followable, and one of the most energetic voices in real estate training — breaks down exactly how agents should be thinking about AI right now. Not as a tool to replace relationships, but as a tool to protect time for them. Wendy also shares her daily digest workflow, how she uses Plod as a wearable AI note-taker, and why getting meeting notes off…

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