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The Secret Behind Building a Global Luxury Furniture Brand with Eduardo Perez, Sr.
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A luxury brand is not built by taste alone. It is built by decisions you keep making when nobody is watching: how you handle setbacks, how tightly you protect quality, and how clearly you define your point of view. We’re joined by Eduardo Perez Sr, President and CEO of AHC Group and a driving force behind the global success of Adriana Hoyos Furnishings, to talk about what it really takes to scale a high-end furniture and interior design business across continents.
Eduardo takes us back to Ecuador, where Adriana Hoyos begins designing in a market that barely recognizes…
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