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Inside the Playbook: Omar Grant on His Rise to Roc Nation Co-President
In this clip from The Manager’s Playbook, Omar Grant breaks down the strategy behind building a real career in the music business.
Omar reflects on his rise from Bronx DJ and Columbia Records intern to Rihanna’s A&R and co-president of Roc Nation, sharing the lessons that shaped his path: patience, artist development, trust, relationships, and doing the work most people never see.
He also explains what made Roc Nation different, why authentic marketing has to start with understanding the artist, and why copying another artist’s rollout is rarely a real strategy.
A sharp conversation for…
The skinny
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