
Podcast Episode 92 - The Real Reason You Keep Saying 'I Can't Afford It' (When You Know You Need It)
🚀 Episode Summary
Eighty-six women applied for a full scholarship to Self Made Hub this year. Ten got in, a thousand dollars already taken off the investment. Some of them still said no.
In this episode of The Digital Shift™, Jessica Green breaks down what "I can't afford it" is doing underneath, in a sales conversation, in your own head, in the moment right before you almost book the call and close the tab instead. She walks through the $100,000 she's invested in her own business over the last twelve months, the research behind why an investment feels twice as expensive as it is, and the…
The skinny
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