
🇬🇷 Greece Leads Europe’s STR Momentum into 2026
While much of Europe’s short-term rental market is normalising, Greece is showing resilience — and selective growth.
📈 Greece recorded double-digit increases in guest nights in 2025, outperforming the EU average.
🏡 Active listings reached roughly 160,000 properties, with strong forward bookings reported for summer 2026.
🌍 Demand remains anchored in Athens and Thessaloniki, while coastal and secondary destinations continue gaining traction.
The bigger story? Growth is becoming more disciplined and quality-driven, not speculative. Supply expansion is moderating, but demand remains solid — a…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.