Latest / Sleeping Barber - A Marketing Podcast
SBP 154: The Post Pod - Dull Media Smells Like Burning Money.
Send us Fan Mail
In this PostPod episode, Marc and Vassilis discuss the complexities of digital advertising, emphasizing the importance of understanding viewability versus visibility, the pitfalls of cheap media, and the critical role of creative quality. They reflect on insights from recent guests and explore strategies for effective marketing, including the need for internal awareness and organizational change. The conversation highlights the challenges marketers face in navigating the digital landscape and the necessity of questioning data and media choices to drive better outcomes…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.