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How to Create an Irresistible Offer #1875

In episode #1875, Neil and Eric talk about what it takes to make an offer your customers can’t turn down. This might sound simple, but there are a few components that go into this, so tune in to hear it all!

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: How to Create an Irresistible Offer

[00:26] Defining what an irresistible offer is.

[01:12] Start out with the pain points of your customers.

[01:50] The offer drives a lot of your marketing.

[02:23] Think about rotating different offers throughout the year.

[02:53] A book Eric recommends.

[03:13] Remember to test your offers because people…

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