
"If You're Not Telling Your Story, Someone Else Is." — Patrick Egan | GGP #118
Most independent auto repair shops don't struggle because they lack great service—they struggle because customers never experience that story before making a decision. In this Vendor Insights episode, Patrick Egan explains why authentic video marketing helps shops build trust long before the first appointment and why stronger storytelling creates stronger marketing outcomes.Patrick Egan of Spark Interactive works with independent repair shops to capture authentic stories that showcase culture, customer experience, and the people behind the business. Rather than focusing on polished…
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