#114 - Handling objections with empathy and education (Joe Caprio, Operating Partner @ Glasswing Ventures)

30 Minutes to President's Club | No-Nonsense Sales · Jun 8, 2022 · 28m

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0

FOUR ACTIONABLE TAKEAWAYS

Incept interest early by citing articles, years at role, X times they’ve had role, etc.

Find and rank top triggers, then use the first one you find when doing outreach.

Establish trust by pointing out challenges or differences with typical customer profiles.

Find design partners by being honest upfront with where your vision / product gaps are.

PATH TO PRESIDENT’S CLUB

Operating Partner @ Glasswing Ventures

Former Co-Founder @ Reprise

Former VP Sales @ Chorus

Former VP Sales @…