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AI, Authority & the Future of Home Service Marketing with Casey Eberhart
What happens when AI changes the rules of marketing faster than most contractors can keep up?
In this episode of The Catalyst for the Trades, Jennifer Bagley is joined by longtime friend, strategist, and business consultant Casey Eberhart for a candid conversation about where the industry is headed, and why most contractors are still playing yesterday's game.
Together, they explore why AI isn't just changing marketing tactics. It's changing how homeowners discover businesses, how trust is built, and why your personal brand may soon become one of your company's biggest competitive advantages…
The skinny
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