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Chloe Szep’s Tradwife Rebrand · Outspoken the Podcast

0:02
Speaker 1: Hello and welcome to Outspoken. It's your dose of the
0:05
Speaker 1: hottest influencer and pop culture news twice a week. I'm
0:09
Speaker 1: Sophie Torber and coming up on today's show, Chloe Zep's
0:12
Speaker 1: trad wife rebrand, Tammy Hembrough's masterclass in diversion and Matt
0:18
Speaker 1: Sikowsky's high profile date.
0:20
Speaker 2: But first, it's official, Amy and Sophie, your maternity leave
0:23
Speaker 2: is now over.
0:24
Speaker 1: So we're all back. for 2026. It's very exciting to
0:27
Speaker 1: have everyone back on the microphones. Yeah. I almost felt
0:29
Speaker 1: like this day was never going to come. It's so
0:31
Speaker 1: exciting to all be back together. It feels like almost
0:34
Speaker 1: COVID times though, because we are recording remotely today. Yeah.
0:37
Speaker 1: And I'm particularly excited to be recording with Sophie because
0:40
Speaker 1: I don't think we've been properly recording together since what
0:42
Speaker 1: was it being like eight months or something ridiculous. I
0:45
Speaker 1: am kind of glad it is remotely because I'm redoing
0:48
Speaker 1: my whole office. I'm trying to convince you guys to
0:50
Speaker 1: all come around and record in here. I've bought a couch,
0:53
Speaker 1: I've bought new cupboards and everything. But I've discovered that
0:56
Speaker 1: there is some avocado dip still on the ceiling, Kate.
0:58
Speaker 1: I think that was from one Ragefield recording when I
1:01
Speaker 1: think Sophie and I were both pregnant. Emotions were high
1:04
Speaker 1: that day. Somehow your avocado dip ended up on the ceiling,
1:07
Speaker 1: on the wall. In saying that, I can actually understand
1:10
Speaker 1: that Ragefield incident now because, I mean, Kate had a
1:12
Speaker 1: baby at the time and the two of us, Amy,
1:14
Speaker 1: we weren't being any fun.
1:16
Speaker 2: Yeah, maybe I.
1:16
Speaker 1: Should reflect on all the apology text messages I've received
1:19
Speaker 1: over the last eight to nine months from you guys
1:21
Speaker 1: when you're like, oh.
1:23
Speaker 2: We get it. And also- I was having to deal
1:25
Speaker 2: with two angry pregnant women at the same time. No
1:28
Speaker 2: wonder I threw dip everywhere.
1:29
Speaker 1: And to be fair, I don't think you're the only
1:31
Speaker 1: person who's thrown something during a recording. Yeah. How about
1:34
Speaker 1: Sophie shared over the holidays this clip? I think it
1:37
Speaker 1: was from two years ago. And I think you were
1:40
Speaker 1: pregnant in it, Kate, and you just lost it at
1:42
Speaker 1: everybody because I think Sophie couldn't spit out her sentence.
1:45
Speaker 1: And I was thinking, I can't believe we put this
1:47
Speaker 1: on the internet. But then I was reading all the
1:49
Speaker 1: comments and everyone was saying, Well, this is just what
1:52
Speaker 1: having a sister is like. Well, in saying that, this
1:54
Speaker 1: year one of our, I don't know if I'd say
1:56
Speaker 1: New Year's resolutions, but something we want to do is
1:59
Speaker 1: we want to start filming our episodes again because. I
2:01
Speaker 1: thought you were going to say get along. We're going
2:04
Speaker 1: into counselling. Our hope is, and I'm going to say
2:06
Speaker 1: this on the mic so it actually happens, but our
2:08
Speaker 1: hope is that we start putting up full episodes on YouTube.
2:12
Speaker 2: We've got to compete with the big boys now. We do.
2:14
Speaker 2: Everyone else seems to be doing it.
2:15
Speaker 1: We do. Hence why I'm trying to convince you guys
2:18
Speaker 1: to record at my house. I've got a lot of
2:19
Speaker 1: video gear just lying around ready to record.
2:22
Speaker 2: Off the back of that chat, I feel like it's
2:24
Speaker 2: important for us to point out to our new listeners
2:26
Speaker 2: because we did pick up a lot of new listeners
2:29
Speaker 2: in 2025. Thank you so much for those people who
2:31
Speaker 2: have joined us. We're actually triplets because there's a bit
2:34
Speaker 2: of confusion. People are like, hang on, there's only two
2:36
Speaker 2: of you and then sometimes you swap and you sound
2:37
Speaker 2: the same and you've got the same last name.
2:40
Speaker 1: We are triplets. I remember an early listener saying that
2:43
Speaker 1: they like to imagine that it's just one person who's
2:45
Speaker 1: having all these internal thoughts. But yes, we are triplets.
2:48
Speaker 1: I'm trying to think of the best way to differentiate myself,
2:50
Speaker 1: but I think it's more fun for one of you
2:52
Speaker 1: guys to do it.
2:52
Speaker 2: So if we were using the Spice Girls analogy, Sophie,
2:55
Speaker 2: you would definitely be baby Spice. You are the youngest triplet.
2:57
Speaker 2: You're also blonde. And you really play on being the
3:00
Speaker 2: baby of the family. I mean, just last week, I
3:03
Speaker 2: had to tell you what insurance to get for your
3:05
Speaker 2: family cover because you just couldn't work it out for
3:07
Speaker 2: the last eight months.
3:07
Speaker 1: She's asking me this too. Well, I just sent her
3:10
Speaker 1: exactly what I got. Those things are a struggle. Those
3:12
Speaker 1: things are a struggle.
3:14
Speaker 2: And if you're at a restaurant with Sophie, she will
3:16
Speaker 2: just copy your order every single time. Amy, you would
3:19
Speaker 2: be sporty Spice. You've always been the, I suppose, more
3:22
Speaker 2: athletic one out of all of us, the one that's
3:24
Speaker 2: better at sport.
3:25
Speaker 1: You're also very quirky. So you would be like Phoebe
3:27
Speaker 1: from Friends and Sophie would be Rachel Green. I'd say
3:30
Speaker 1: I'm Monica. Yeah, because you're bossy as fuck. You're very bossy.
3:34
Speaker 1: You're first born. You have really gone into that role
3:37
Speaker 1: of being the eldest sibling, even though there's only a
3:39
Speaker 1: couple of minutes between us. you always think you're right
3:43
Speaker 1: as well, which I think a lot of people will
3:44
Speaker 1: pick up on in this episode. And the annoying thing
3:46
Speaker 1: is a lot of the time you are. I think
3:48
Speaker 1: aside from being triplets, what makes this podcast different is
3:51
Speaker 1: the fact that we are also all journalists. So Sophie
3:53
Speaker 1: and I used to work at Seven News. Kate used
3:56
Speaker 1: to work in the sports media space.
3:58
Speaker 2: Yeah, and it's quite funny because when we started out,
3:59
Speaker 2: we were told that we would never work together. And
4:02
Speaker 2: you and Sophie really proved everyone wrong working together at Seven.
4:06
Speaker 2: We now, of course, have this podcast together. And it's
4:08
Speaker 2: actually a dream come true.
4:09
Speaker 1: To work together, I think. I mean, We joke about
4:11
Speaker 1: all the arguments we have, but I feel pretty blessed.
4:14
Speaker 1: This podcast is in its seventh year now. We've clocked
4:16
Speaker 1: up 18 million downloads. So thank you for the people
4:19
Speaker 1: that have been there from the start listening, the OGs.
4:21
Speaker 1: They know who they are. Hashtag blessed, Kate, as you said.
4:25
Speaker 1: Chloe Zepp's transformation from fitness influencer to trad wife is official.
4:30
Speaker 1: On New Year's Eve, the OG influencer launched a controversial
4:34
Speaker 1: sub stack where she urged women to return to homemaking. Now, Kate,
4:38
Speaker 1: this latest revelation comes almost a year after Chloe shut
4:41
Speaker 1: down her business, Zep.
4:42
Speaker 2: Yeah, it was just last April that Chloe shocked her
4:45
Speaker 2: followers when she announced that she was shutting down her
4:47
Speaker 2: successful activewear label. And at the time, it was unclear
4:51
Speaker 2: what led to the decision. It wasn't until August that
4:54
Speaker 2: Chloe opened up more about the reason behind the closure.
4:58
Speaker 2: So at the time, she said that she just didn't
5:00
Speaker 2: have the capacity to run the business at the same
5:02
Speaker 2: time as looking after her two young sons. And she
5:05
Speaker 2: admitted that she had cried for a month after shutting
5:08
Speaker 2: down the business and had daily thoughts about bringing it back,
5:11
Speaker 2: but conceded it was unrealistic at the time. It turns
5:14
Speaker 2: out that investors were interested in the activewear brand, but
5:17
Speaker 2: at the time, Chloe was feeling burnt out and overwhelmed.
5:19
Speaker 1: It doesn't surprise me that investors were interested. I know
5:22
Speaker 1: she had that brief period in 2020 where she was
5:26
Speaker 1: cancelled as we've touched on a number of times, but
5:28
Speaker 1: I think that her consumers actually loved her activewear. A
5:31
Speaker 1: lot of people bought it because it was good quality
5:34
Speaker 1: and they liked the styles, not necessarily because it was
5:36
Speaker 1: her brand. Well, Chloe actually went into more detail about
5:39
Speaker 1: why she closed down Zep and this was in her
5:41
Speaker 1: newly launched sub stack. So she said the decision actually
5:44
Speaker 1: came from God who wanted her to return to work
5:47
Speaker 1: in the home rather than for her business. In a
5:50
Speaker 1: lengthy post on the blogging platform, she wrote, First, get
5:53
Speaker 1: your home in order before anything else because everything else
5:56
Speaker 1: flows from it. When I felt God pushing me from
5:59
Speaker 1: being a business owner into the home, the adjustment was hard.
6:02
Speaker 1: I had a full-time housekeeper five days a week managing
6:05
Speaker 1: my home when I had my first son. I had cleaners.
6:08
Speaker 1: I would get other people to do my washing. I
6:10
Speaker 1: became lazy. And when this shift happened, being called back
6:14
Speaker 1: into the home, it was so hard to get my
6:16
Speaker 1: home orderly. But let me tell you, when you do,
6:19
Speaker 1: you realize why God wants you in your home. It
6:21
Speaker 1: brings you peace. The chores give you time to order
6:24
Speaker 1: your thoughts, your life, and your family. You can pray
6:27
Speaker 1: over your home, partner, and children, and while you clean.
6:30
Speaker 1: You can create beauty in your home. You can ponder
6:33
Speaker 1: on the meals you'd like to make for your family
6:35
Speaker 1: to nourish them. You can be intentional, and it brings
6:38
Speaker 1: so much joy to your heart. Before I had all
6:40
Speaker 1: the cleaners and homekeepers, but no peace, no groundedness. I
6:43
Speaker 1: felt disordered. Thank you, Jesus, for pulling me back to
6:46
Speaker 1: the home. It was from reading the Bible that I
6:48
Speaker 1: got this revelation, which is why obedience is important. Everyone
6:53
Speaker 1: else thought I was silly for closing down a successful business,
6:56
Speaker 1: but God knows better always.
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Speaker 2: I mean, didn't she think she was silly? She said
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Speaker 2: she cried for months after. I was pretty taken aback
7:03
Speaker 2: by this post from Chloe.
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Speaker 1: I can see why she only has seven subscribers on
7:07
Speaker 1: her sub stack. I don't think that that is the
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Speaker 1: most relatable piece of content out there. Can you imagine
7:12
Speaker 1: being in a financial position that you could just shut
7:15
Speaker 1: down your business just so that you can have an
7:18
Speaker 1: orderly cleaning schedule in your home? I get the whole
7:20
Speaker 1: thing about maybe giving advice of, you know, your kids
7:23
Speaker 1: are only young once, you should try and spend more
7:25
Speaker 1: time with them. I get all of those kinds of sentiments.
7:28
Speaker 1: But why should we as women be told that we
7:29
Speaker 1: should be staying home to clean our fucking houses? Like
7:32
Speaker 1: the fact that she was able to have a cleaner
7:34
Speaker 1: because of the success of her influencing career and also
7:37
Speaker 1: the success of Zep. That is amazing. She still spent
7:40
Speaker 1: a lot of time with her children. She was living
7:42
Speaker 1: the best of both worlds. But that's also new information.
7:45
Speaker 1: The fact that she had a housekeeper and a cleaner
7:47
Speaker 1: and all of these things were in motion because we
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Speaker 1: never saw any of that on her YouTube channel.
7:52
Speaker 2: I mean, obviously this has all come about because Chloe
7:55
Speaker 2: and Mitch in the last couple of years have found God.
7:58
Speaker 2: But this is the first time I've seen Chloe really
8:01
Speaker 2: preaching her way of life to her followers. I mean, Sophie,
8:04
Speaker 2: you joked that she only had seven followers. We touched
8:07
Speaker 2: on that. I think it was in a subs episode.
8:09
Speaker 2: She actually now has 262 sub stack subscribers. But when
8:13
Speaker 2: you consider she's got 541,000 Instagram followers, Not a lot
8:17
Speaker 2: of people going over to subscribe.
8:20
Speaker 1: Yeah, but that's because she has become irrelevant. Unfortunately, I
8:23
Speaker 1: shared these thoughts in our subs episode, but since 2020
8:27
Speaker 1: and her cancellation, she hasn't been sharing regular content. So
8:31
Speaker 1: of course that's what is going to happen. People are
8:33
Speaker 1: going to lose interest in your life. They're not engaged anymore,
8:37
Speaker 1: particularly because her audience is weren't really interested in her
8:41
Speaker 1: life with God. You know what I mean? I wouldn't
8:43
Speaker 1: say that she had a religious crowd.
8:44
Speaker 2: Interested in her before. Do you think that maybe she's
8:46
Speaker 2: more comfortable posting these type of controversial messages on her
8:50
Speaker 2: sub stack to her most dedicated fans rather than on Instagram?
8:54
Speaker 2: Because it's clear she's trying to relaunch herself to a
8:57
Speaker 2: new audience.
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Speaker 1: She's clearly seen the success of influencers like Nara Smith
9:02
Speaker 1: and thought, hey, I want in on that. People are
9:04
Speaker 1: buying into that now. What a particular crowd of people
9:07
Speaker 1: are buying into that. It is really interesting. to watch
9:10
Speaker 1: the evolution of Chloe and Mitch because Chloe started out
9:14
Speaker 1: as this beloved teenage vlogger. She was besties with Shiny
9:18
Speaker 1: Groom and that's essentially how she grew her following. And
9:21
Speaker 1: when she started dating Mitch, they became this really lovable,
9:24
Speaker 1: fun couple and they were into partying and fitness. I
9:28
Speaker 1: wouldn't say that they were the religious type. As you said, Kate,
9:31
Speaker 1: they found God afterwards. But things really changed in 2020
9:35
Speaker 1: when they were cancelled for sharing their anti-vax views. And
9:38
Speaker 1: since then, they've been relatively quiet. I think that they
9:41
Speaker 1: have been scared to share too much about their lives
9:44
Speaker 1: and also about their religious views. And I really think
9:47
Speaker 1: that this move to Substack signifies a big shift. This
9:51
Speaker 1: is a rebrand for the couple. Why does it remind
9:54
Speaker 1: me of those TikToks where it's like, when I was
9:56
Speaker 1: a teenager, I used to drink mother energy drinks and
9:59
Speaker 1: maybe take an ecstasy tablet at a nightclub. And then
10:02
Speaker 1: suddenly I won't have dairy milk.
10:06
Speaker 2: It's interesting though, because Chloe and Mitch's actions in the
10:09
Speaker 2: past year or so have actually more pointed towards an
10:12
Speaker 2: end to their influencing careers and more of a private life.
10:15
Speaker 2: Last year, they moved from the Gold Coast to Newcastle
10:18
Speaker 2: and Mitch started a nine to five job as a carer.
10:21
Speaker 2: And you could see Chloe pulling away. She didn't really
10:25
Speaker 2: know her space online, but it seems like this lifestyle
10:28
Speaker 2: change has instead been a bit of a launching pad
10:31
Speaker 2: for this rebrand.
10:32
Speaker 1: Well, as we touched on last year, there was some
10:34
Speaker 1: discussion that they were going to start up a family
10:37
Speaker 1: vlogging channel on the request of their two kids. pretty
10:40
Speaker 1: much like Brodie Moss's adventure channel where they go out
10:44
Speaker 1: to different beaches and it's a very, I suppose, wholesome vibe.
10:48
Speaker 1: Is it just me or is it pretty ironic that
10:50
Speaker 1: Chloe's return to home has now coincided with this urge
10:53
Speaker 1: to return to content creation? Because it's this irony that
10:57
Speaker 1: underpins the whole online trad wife culture. So these women
11:00
Speaker 1: promote this lifestyle of, oh, you know, I'm being a
11:03
Speaker 1: trad wife and you've got to stay at home and
11:05
Speaker 1: look after your husband and kids. But they're actually doing
11:07
Speaker 1: the exact opposite because their role becomes content creator and
11:11
Speaker 1: they make money from portraying this trad wife life online.
11:15
Speaker 1: Do we also think that maybe since their popularity dropped
11:19
Speaker 1: and they haven't been making as many deals, perhaps they
11:21
Speaker 1: couldn't afford the cleaners and the housekeeper? Maybe that's where
11:25
Speaker 1: they saw this sign from God that she should return home.
11:28
Speaker 1: And now they're like, hold on a second, we need
11:29
Speaker 1: to start making some money again. Let's start filming this shit.
11:32
Speaker 2: Well, I mean, potentially, I think the money has dropped
11:35
Speaker 2: off now that Mitch has a nine to five and
11:36
Speaker 2: Chloe isn't running ZEP. But I do think that she
11:39
Speaker 2: made that decision because she was led by God to
11:42
Speaker 2: do so. Because at that point, she could have got
11:46
Speaker 2: investors involved in ZEP. She was obviously making enough money
11:49
Speaker 2: to pay for all of these cleaners. So I think
11:50
Speaker 2: it's sort of a result of the fact that she
11:53
Speaker 2: turned her back on this successful activewear line that she's
11:56
Speaker 2: now having to monetize this trad wife content I mean
11:59
Speaker 2: she's not doing it for free to subscribe to Chloe's
12:02
Speaker 2: sub stack is $ 12 a month or $ 120.
12:04
Speaker 1: A year again I do question who is paying for
12:08
Speaker 1: this in this not many people in this cost of
12:11
Speaker 1: living crisis who is spending $ 120 a year subscribing to
12:15
Speaker 1: that garbage I'm sorry when.
12:17
Speaker 2: I was looking through the free posts that were available
12:19
Speaker 2: to look at it almost feels like Chloe's app is
12:23
Speaker 2: just desperate to return to, quote, the good old days
12:26
Speaker 2: of Instagram where you didn't really have to put much
12:28
Speaker 2: of an effort in and people weren't really questioning everything
12:32
Speaker 2: you post because she was sharing all of these photos
12:35
Speaker 2: of her family meals. So she posted a photo of
12:38
Speaker 2: her sons eating from this big bowl of fruit with
12:40
Speaker 2: the caption, summer, seasonal fruits for cleansing and deep cellular hydration,
12:45
Speaker 2: fresh salads with cucumbers and lemons. And then she also
12:47
Speaker 2: posted this photo of her meal and wrote, Greeks do
12:49
Speaker 2: it best, fish, chicken, steak, salads, lots of salts in water,
12:53
Speaker 2: to hydrate swimming and salty oceans. These are all the
12:56
Speaker 2: answers to the glorious heat of the sun.
12:58
Speaker 1: This does all feel very 2011. And I think if
13:01
Speaker 1: she is to regain any relevance in the influencer world,
13:04
Speaker 1: she needs to step up her content and start daily vlogging,
13:08
Speaker 1: creating engaging videos. I don't think these photos are going
13:11
Speaker 1: to cut it, unfortunately.
13:12
Speaker 2: I think this is going to be a bit of
13:14
Speaker 2: a trend though, for influencers to move across to Substack
13:16
Speaker 2: to try and get some money from their followers. This week,
13:19
Speaker 2: we saw Bella Messina shut down her subscription channel on Instagram.
13:24
Speaker 2: She's actually now the number one person to follow in
13:26
Speaker 2: Australia on Substack. And she said the reason she moved
13:29
Speaker 2: across was because Substack don't take such a massive portion
13:32
Speaker 2: like Meta do.
13:33
Speaker 1: Tammy Hembrough has given a masterclass in diversion over the
13:37
Speaker 1: festive period, despite dropping a bomb that her activewear brand
13:40
Speaker 1: was shutting down. All anyone could talk about was her
13:44
Speaker 1: love life. Kate, can you tell us more?
13:46
Speaker 2: Well, Tammy has definitely been working in overdrive to divert
13:49
Speaker 2: attention away from the shock closure of Sasky. Let's start
13:53
Speaker 2: at the beginning. So just as rumors began to emerge
13:56
Speaker 2: that Sasky Collection was shutting down, Tammy tackled them head on.
14:01
Speaker 2: So from her car, she released an official statement on
14:04
Speaker 2: her Instagram announcing that she had made the decision to
14:06
Speaker 2: shut down her activewear brand eight years after its launch
14:10
Speaker 2: and Now, Tammy didn't provide an explanation as to why
14:13
Speaker 2: the business was closing. Instead, she thanked her followers for
14:16
Speaker 2: their support and teased that something exciting was coming in
14:20
Speaker 2: its place.
14:21
Speaker 1: I remember I kept seeing persistent rumors on Influencer Updates
14:24
Speaker 1: AU that something was happening with Sasky. There are a
14:28
Speaker 1: lot of people who are sliding into Amber's DMs saying,
14:31
Speaker 1: can you look into this because it just doesn't seem
14:33
Speaker 1: right at the moment. Yeah.
14:34
Speaker 2: I mean, it was clear when you watched the video
14:36
Speaker 2: that the announcement was very rushed. They were trying to
14:39
Speaker 2: get on top of this story that was developing. I mean,
14:41
Speaker 2: another clue that it was rushed is the fact that
14:43
Speaker 2: there was no closing down sale either. So instead, the
14:46
Speaker 2: Sasky website was shut down and password protected as of
14:50
Speaker 2: Tammy's announcement going out. The Instagram account had also been
14:53
Speaker 2: inactive for two weeks.
14:55
Speaker 1: I mean- I'm not surprised. I don't think I have
14:58
Speaker 1: ever seen anyone in the world wearing Sasky.
15:01
Speaker 2: No, I always wondered who was buying it as well.
15:04
Speaker 1: I saw a couple of people writing in when Influencer
15:07
Speaker 1: Updates was posting about this potential closure saying, hey, I'm
15:10
Speaker 1: from the Gold Coast and I literally don't see anyone
15:14
Speaker 1: wearing her activewear here, even though this is where she's from.
15:16
Speaker 1: I mean, I wonder if maybe Tammy does have a
15:19
Speaker 1: large American audience. Are there people rocking Sasky over there?
15:23
Speaker 1: Who knows?
15:24
Speaker 2: Even though I've never seen anyone wearing it, I didn't
15:26
Speaker 2: think it was unsuccessful. As you said, potentially it could
15:29
Speaker 2: have been really successful internationally. They always seem to be
15:32
Speaker 2: doing new drops, new marketing campaigns. And what made things
15:36
Speaker 2: even more confusing is the fact that Tammy had been
15:38
Speaker 2: working with Shopify in late November, talking about how the
15:42
Speaker 2: e-commerce platform had helped her launch Sasky back in the day.
15:45
Speaker 2: So she mentioned that she uses Shopify for Sasky and
15:48
Speaker 2: that they had just launched their new Espresso collection on
15:51
Speaker 2: the website. How awkward.
15:53
Speaker 1: Similar to Zep. It's interesting in this case that Tammy
15:56
Speaker 1: didn't sell Sasky to an investor. Yeah, exactly.
15:59
Speaker 2: So this points to something a bit more going on
16:02
Speaker 2: behind the scenes. And the plot thickened when Influencer Updates
16:06
Speaker 2: AU shared a photo of an alleged eviction notice pinned
16:09
Speaker 2: to the Sasky office door a day after Tammy's announcement.
16:13
Speaker 2: So in the image, the document read, Notice of Leaser,
16:16
Speaker 2: Termination Lease and Taking Possession of Premises. The notice was
16:20
Speaker 2: addressed to Sasky Collection, PTYLTD and Tammy Natasha Hembrough, the guarantor,
16:25
Speaker 2: and alleged the business owed $ 27, 000 in unpaid rent.
16:30
Speaker 1: Now, the Sydney Morning Herald picked up on the scoop
16:32
Speaker 1: and they reached out to Tammy for a comment. Funnily enough,
16:35
Speaker 1: it was Tammy's manager, Sean Anderson, who responded on her behalf,
16:39
Speaker 1: denying the allegations. Now, for context, He is the bald
16:43
Speaker 1: older gentleman who she was papped getting cozy with after
16:47
Speaker 1: a showpo event back in December. So when asked about
16:50
Speaker 1: the notice, Sean responded saying, all the matters are in dispute.
16:54
Speaker 1: There is no rent outstanding. There is absolutely no truth
16:57
Speaker 1: to that. As the matters are legal in nature, no
17:00
Speaker 1: further comment will be made. So it does appear as
17:03
Speaker 1: though Tammy is disputing that her company owes rent.
17:06
Speaker 2: The timing of this is all very interesting. While Tammy
17:09
Speaker 2: is denying that she doesn't owe rent, she has basically
17:12
Speaker 2: acknowledged that the notice does exist and that she is
17:16
Speaker 2: disputing it.
17:17
Speaker 1: So it appears that it's likely the business shut down
17:20
Speaker 1: due to financial issues, which has created even more confusion
17:24
Speaker 1: because Tammy has been pretty transparent about her wealth. I mean,
17:28
Speaker 1: She was featured in the Australian Financial Review's Young Rich
17:31
Speaker 1: List last year, and she ranked number 90 with an
17:34
Speaker 1: estimated fortune of $ 58 million. So I'm pretty sure she'd
17:37
Speaker 1: have $ 27, 000 floating around to pay that rent.
17:40
Speaker 2: Well, the thing is, though, when it comes to those
17:42
Speaker 2: type of personal evaluations, the AFR includes a range of
17:46
Speaker 2: different wealth markers. So they look at your assets, investments, property, brand, equity,
17:51
Speaker 2: all of that type of stuff. So it's not like Tammy.
17:54
Speaker 1: Actually has $ 58 million sitting in cold hard cash in
17:59
Speaker 1: her bank account. And it's likely that Sasky was operating
18:03
Speaker 1: with a pretty tight cash flow like a lot of
18:05
Speaker 1: other small businesses. And ultimately, it just wasn't making enough sales.
18:09
Speaker 1: It is pretty common in this type of situation for
18:11
Speaker 1: a business to stop paying ongoing costs like rent once
18:15
Speaker 1: they cease trading and their.
18:17
Speaker 2: Stocks are sold or written down. So I think the
18:19
Speaker 2: way the business has been set up as a PTYLTD
18:23
Speaker 2: It means that Tammy doesn't have to legally pay out
18:25
Speaker 2: the outstanding fees if there were any.
18:28
Speaker 1: It's interesting to take a look at the other businesses
18:30
Speaker 1: that Tammy still owns. So she has her fitness app,
18:33
Speaker 1: Tammy Fit, which she does flog a lot on her
18:36
Speaker 1: Instagram story. Whenever I see her on her stories, I'm like, oh,
18:39
Speaker 1: what's she talking about? It's always a new program that
18:42
Speaker 1: she's doing with that app. She also recently launched Selfish
18:46
Speaker 1: Supps last year with her sisters, Emily and Amy and
18:49
Speaker 1: It'll be interesting to see how that is going.
18:51
Speaker 2: I'm pretty interested to see if a new business pops up.
18:54
Speaker 2: It seems like that's what she was teasing in the
18:55
Speaker 2: closure video. And she could do what a lot of
18:58
Speaker 2: businesses do and launch another activewear range under a new
19:02
Speaker 2: entity and avoid paying off any of those debts that
19:05
Speaker 2: she potentially could have had.
19:06
Speaker 1: It's very clear that Tammy wants to move on from
19:08
Speaker 1: this because she has hidden the closure post on her
19:11
Speaker 1: personal Instagram account. It is still on Sasky's page, but
19:15
Speaker 1: I mean, who's really going there now that the business
19:17
Speaker 1: has closed down?
19:18
Speaker 2: And what made it even more apparent that she was
19:20
Speaker 2: trying to divert attention away from the closure of Sasky
19:23
Speaker 2: is the fact that 24 hours later, she posted a
19:26
Speaker 2: selfie to her Instagram story with her ex-flame, Bailey Smith.
19:30
Speaker 2: So in the photo, she looked at the camera quite seductively,
19:33
Speaker 2: I would say, with her tongue resting on her top lip,
19:36
Speaker 2: while Bailey held a coffee in his hand and pouted.
19:39
Speaker 2: So Tammy captioned the post, twin, and tagged Bailey. Not
19:44
Speaker 2: long after, Bailey reshared the post and he mentioned that
19:47
Speaker 2: they had been filming something.
19:49
Speaker 1: There were a lot of people getting that this was
19:51
Speaker 1: an ad for Tinder. And of course, Tinder did then
19:54
Speaker 1: roll out a series of ads with the pair playing
19:56
Speaker 1: up about their fling. So they were saying that they're
19:58
Speaker 1: not mates and that they're going to be each other's
20:01
Speaker 1: Tinder coaches. In the first video, Tammy was sitting in
20:04
Speaker 1: her car and she was telling the camera that the
20:06
Speaker 1: rumours were true about a certain athlete. Then all of
20:10
Speaker 1: a sudden, a bicep appeared behind her, followed by the
20:13
Speaker 1: owner of the bicep, which was, of course, Bailey Smith.
20:17
Speaker 1: She then went on to say that now they're just mates.
20:19
Speaker 1: They're going to be each other's Tinder coaches. Tammy even
20:22
Speaker 1: collaborated on the post with Tinder. So I would love
20:25
Speaker 1: to know how much she charged for this.
20:27
Speaker 2: Well, the video got over 2.8 million views. So it
20:29
Speaker 2: was a massive win for Tinder. Bailey also did a
20:32
Speaker 2: similar video where it was more of his perspective. That
20:35
Speaker 2: video got 1.4 million views. I felt like there was
20:38
Speaker 2: a lot of chemistry between the pair in the car videos,
20:41
Speaker 2: but that didn't translate over to the studio. So they
20:44
Speaker 2: filmed a bunch of videos in this studio. It was
20:47
Speaker 2: like a makeshift.
20:48
Speaker 1: Gym and it was so bad. The acting, I'm sorry,
20:52
Speaker 1: Tammy and Bailey was so cringe. And there was also
20:55
Speaker 1: a lot of commentary about how bad the lighting was.
20:58
Speaker 2: A lot of people were saying, is that Tammy Hembrough?
21:00
Speaker 2: It does not look like her or how she presents
21:02
Speaker 2: herself on her own social media channels.
21:04
Speaker 1: They didn't both dirty with the lighting and I don't
21:06
Speaker 1: think it was reflective of what each of them actually
21:09
Speaker 1: looks like. I don't understand why some photo shoot locations
21:12
Speaker 1: have such appalling lighting.
21:14
Speaker 2: Yeah, particularly when people are wanting to look good in
21:16
Speaker 2: that moment. The lighting kind of reminded me of when
21:19
Speaker 2: you go to Rebel Sport to try on clothes and
21:22
Speaker 2: the lighting is just so appalling that you just don't
21:24
Speaker 2: want to buy anything.
21:25
Speaker 1: It's the down lights. It's the down lights. Never put
21:27
Speaker 1: down lights in a change room. Instantly, you don't want
21:29
Speaker 1: to buy the clothes.
21:31
Speaker 2: I think they were going for a bit of a
21:32
Speaker 2: retro vibe. Both of them were really done up with
21:35
Speaker 2: a lot of heavy makeup, but the actual effect came
21:38
Speaker 2: out looking quite cheap and the feedback was incredibly harsh online.
21:42
Speaker 2: Someone wrote, cringe. Another person said, this is horrific. Someone said,
21:46
Speaker 2: this is the worst thing I've ever watched.
21:48
Speaker 1: It reminded me of those infomercials from back in the 90s,
21:51
Speaker 1: that sort of cheesy Like it was supposed to be cheesy,
21:55
Speaker 1: but they weren't actually thinking that this is great acting.
21:58
Speaker 2: I mean, they were obviously trying to make light of
22:01
Speaker 2: the situation and take the piss out of themselves. But
22:03
Speaker 2: I think the acting let them down in that regard.
22:06
Speaker 2: I was surprised Tinder didn't moderate the comments because they
22:09
Speaker 2: were so harsh. But I think that was probably a
22:12
Speaker 2: part of Tinder's strategy to drive that engagement. They knew
22:14
Speaker 2: that people were going to make negative comments and that's
22:17
Speaker 2: why they haven't deleted them. It was pretty funny because
22:20
Speaker 2: influencer Simone Anderson weighed in writing fab ad And someone
22:24
Speaker 2: replied saying, don't lie, to which Simone replied, that paycheck
22:28
Speaker 2: is definitely no joke. I love when someone can make
22:30
Speaker 2: an absurd amount of money and still laugh at themselves
22:32
Speaker 2: along the way. I would love to know how much
22:34
Speaker 2: they got paid.
22:35
Speaker 1: It would be very interesting if anyone works for Tinder
22:38
Speaker 1: and knows, please slide into our DMs and let us know.
22:40
Speaker 2: It would have to be in the six figures in
22:42
Speaker 2: order to make that worthwhile for them, surely, because it
22:45
Speaker 2: was just embarrassing.
22:46
Speaker 1: Well, the diversions from Tammy continued because two days after
22:50
Speaker 1: teasing Bailey Smith on her Instagram stories, She then posted
22:54
Speaker 1: photos with her ex-fiancee, Reese Hawkins, on Snapchat. She seems
22:57
Speaker 1: to just roll Reese out whenever she needs to have
23:00
Speaker 1: a bit of a distraction. And he is, of course,
23:02
Speaker 1: fresh from his breakup with fitness influencer Liv Kelly. Now,
23:07
Speaker 1: in the video, Reese was sipping on wine and he
23:10
Speaker 1: was sitting on Tammy's patio at nighttime. He looked sheepish
23:14
Speaker 1: when he noticed that Tammy was filming him and he
23:16
Speaker 1: covered his face as Tammy laughed and said, hi, everyone,
23:20
Speaker 1: and waved his hand. Now, Tammy captioned the post, mom
23:23
Speaker 1: and dad.
23:24
Speaker 2: I love how dedicated people are because there were some
23:26
Speaker 2: super sleuths that noticed that Reese was drinking from Matt
23:29
Speaker 2: Sikowsky's monogrammed wine glass because it had a little MZ
23:33
Speaker 2: on it.
23:34
Speaker 1: Why do I feel like this is some sort of
23:35
Speaker 1: Easter egg that Tammy Hembrough has planted? I don't think
23:38
Speaker 1: that this happened by chance. I think that this was
23:40
Speaker 1: very strategic in nature.
23:42
Speaker 2: I mean, the whole thing has been strategic. She has
23:44
Speaker 2: given a masterclass in distraction and has proven why she
23:47
Speaker 2: continues to say So influential, despite a lot of the
23:51
Speaker 2: controversies that surround her.
23:52
Speaker 1: I mean, to show how popular this clip was, we
23:55
Speaker 1: actually reshared the vision on our Instagram account and we
23:58
Speaker 1: got over 700,000 views on it. Tammy even commented on
24:02
Speaker 1: the video writing, it's really not that deep, guys, with
24:05
Speaker 1: a laughing face. We have two kids together and we
24:07
Speaker 1: are friends. That is always her response. It's always like,
24:10
Speaker 1: it's not that deep, everyone. Stop being obsessed with me
24:13
Speaker 1: when it's like you know exactly what you were doing.
24:15
Speaker 2: Well, it's interesting because this week the Gold Coast Bulletin
24:17
Speaker 2: and Daily Telegraph have run with headlines of a Tammy
24:20
Speaker 2: and Rhys reunion. So the publication referenced whispers from sources
24:24
Speaker 2: close to Tammy. So apparently they've rekindled their romance and
24:28
Speaker 2: Rhys has been spotted spending a considerable amount of time
24:31
Speaker 2: at Tammy's house and staying overnight.
24:34
Speaker 1: Do we actually believe that they have rekindled their romance
24:38
Speaker 1: or do we think that they're just co-parenting and they're
24:40
Speaker 1: doing this for attention?
24:41
Speaker 2: Well, it is school holidays, so Reese is likely spending
24:44
Speaker 2: some time with his children. But it is a bit
24:47
Speaker 2: unusual that he's staying overnight there. I mean, I don't
24:50
Speaker 2: think that's happened in the past.
24:53
Speaker 1: Seven months on from his divorce, Tammy Hembrough's ex, Matt Zukowski,
24:56
Speaker 1: says he's ready to open up about his dating life
24:59
Speaker 1: again on his podcast. The former Love Islander already seems
25:03
Speaker 1: to be making quite the impression, admitting to his co-host
25:06
Speaker 1: Anna McAvoy that one of his first dates has already
25:09
Speaker 1: gone viral on TikTok. Let's take a listen. I've been
25:13
Speaker 1: on a couple of movie dates. Yeah, and I'm excited
25:16
Speaker 1: to hear about them in future episodes. A couple of dates,
25:18
Speaker 1: people making TikToks about dates I've been on with them.
25:21
Speaker 1: There's a lot going on. Matt did send me a
25:23
Speaker 1: TikTok of a girl and she made a TikTok about
25:26
Speaker 1: their first date and I was like, wow, it's happening.
25:30
Speaker 1: It was quite funny actually. I'm excited to watch this unfold.
25:33
Speaker 1: It went viral as well. Did it?
25:34
Speaker 2: Yeah, no one knows it's me.
25:37
Speaker 1: That is so funny.
25:39
Speaker 2: I'm very disappointed because this has yet to pop up
25:42
Speaker 2: on my For You page and I am desperate to
25:44
Speaker 2: watch it. and find out what Matt did wrong on
25:47
Speaker 2: this first date.
25:48
Speaker 1: I have gone searching for this on TikTok and I've
25:51
Speaker 1: typed in like viral first date, like embarrassing first date.
25:55
Speaker 1: It sounds like this was a movie date. So I
25:56
Speaker 1: tried the term movie date, but I could not come
25:58
Speaker 1: across it. If anyone has seen this video or is suspicious,
26:03
Speaker 1: and they think perhaps this is about Matt Sikowski, please
26:06
Speaker 1: send it our way. DM us. I reckon it could
26:08
Speaker 1: have something to do with him being cheap because remember
26:10
Speaker 1: there was that Yochi date that went viral? Those are
26:13
Speaker 1: the type of videos that tend to go in people's algorithms.
26:16
Speaker 2: Yeah, it's funny because when I heard him first talking
26:18
Speaker 2: about it, I was like, oh my gosh, has someone
26:20
Speaker 2: else gone– name dropping that they've got on a first
26:22
Speaker 2: date with Matt. Remember that Adelaide girl that sent everyone
26:25
Speaker 2: into a flurry over it, but no, it has been
26:27
Speaker 2: referenced anonymously, which I think he was quite grateful for.
26:30
Speaker 1: I think this year of their podcast is going to
26:32
Speaker 1: be interesting though, because Anna promised listeners that she will
26:36
Speaker 1: be getting Matt to dig deep into his dating life.
26:40
Speaker 1: And he said that he already has some quite funny
26:42
Speaker 1: stories to share. And it sounds like he has quite
26:44
Speaker 1: a few different girls on the go. He did chat
26:48
Speaker 1: about a first date that he went on with someone
26:51
Speaker 1: else who has a public profile. So ahead of this
26:54
Speaker 1: date with the mystery woman, he said that he called
26:56
Speaker 1: up a wine bar to ask if they could put
26:59
Speaker 1: him at a discreet table in the corner. Wouldn't you
27:02
Speaker 1: feel like the biggest wanker doing that? Because often it
27:05
Speaker 1: is older people that own these wine bars and they
27:08
Speaker 1: probably have no idea who Matt Zukowski is. Well, he
27:10
Speaker 1: said that the person on the phone seemed quite confused
27:12
Speaker 1: and was like, Sorry, what? I'm very, very famous and
27:16
Speaker 1: I need to be sat far away from everybody.
27:18
Speaker 2: Maybe he was fishing for some freebies as well. I'm
27:20
Speaker 2: very important and I need to be sat away from people,
27:23
Speaker 2: but I can have a lot of free wine.
27:24
Speaker 1: Have you seen those cringe Tinder ads? Well, that's my ex-wife.
27:27
Speaker 1: And so I need to be sat somewhere away because
27:29
Speaker 1: people are going to take photos of me. It was
27:31
Speaker 1: quite funny because Anna was like, oh, did your date
27:33
Speaker 1: get it? And he's like, Yes, she understands because she's
27:36
Speaker 1: in the same boat as me. She is also in
27:39
Speaker 1: the public eye. Surely that confirms that he's on Raya.
27:42
Speaker 1: I mean, he's obviously not on Tinder. He doesn't want
27:44
Speaker 1: to see Tammy on there.
27:45
Speaker 2: When I heard that they were both in the public eye,
27:47
Speaker 2: I more thought they probably tipped off the paparazzi. They're
27:49
Speaker 2: desperate to be seen together to make a headline.
27:51
Speaker 1: Are we guessing it's some kind of E-grade bachelor contestant?
27:55
Speaker 1: I went to look at who he's following because he's
27:57
Speaker 1: only following around 300 people and And I looked for
28:01
Speaker 1: little blue ticks and there are quite a few of
28:04
Speaker 1: them that popped up. But most of the time, people
28:05
Speaker 1: with blue ticks are people who are nobodies who've just
28:08
Speaker 1: paid for them, side note. But anyway, I was looking
28:10
Speaker 1: and there are a couple of models with the blue ticks.
28:12
Speaker 1: I couldn't see anyone that stood out. So maybe they
28:15
Speaker 1: are actually trying to be discreet about this relationship and
28:18
Speaker 1: aren't following each other. Well, how about just meeting up
28:20
Speaker 1: at someone's house and not going to a wine bar
28:23
Speaker 1: out in public? It seems like he has been quite
28:25
Speaker 1: scarred by his recent experience, Kate, with that Adelaide Normie
28:28
Speaker 1: that you were referring to before, Emily Lawson, because back
28:32
Speaker 1: in October, she hard launched her relationship with Matt and
28:36
Speaker 1: everyone was like, what the hell? This is pretty quick
28:39
Speaker 1: since he broke up with Tammy. But it was quite
28:41
Speaker 1: clear that she was just doing it for clout because
28:44
Speaker 1: he later went on to say on his podcast, oh,
28:45
Speaker 1: that was just a first date. I wasn't even aware
28:47
Speaker 1: that she was posting any of this. What do you
28:50
Speaker 1: think is more embarrassing, that Emily Lawson posting a photo
28:53
Speaker 1: of Matt or the person who has divulged all of
28:56
Speaker 1: the secrets from his first date but not named him?
28:58
Speaker 1: Which would you be more embarrassed about? Oh, I like
29:01
Speaker 1: the tactic of the girl on TikTok because she hasn't
29:05
Speaker 1: actually named him for clout. It just seems like she's
29:09
Speaker 1: had such a bizarre experience with him that she's like,
29:11
Speaker 1: what the fuck, and wants to retell it. I love
29:14
Speaker 1: that it's gone viral without her even having to mention
29:17
Speaker 1: his name. Do we actually think he's going to be
29:19
Speaker 1: divulging any interesting details about his dating life moving forward?
29:22
Speaker 1: Because I feel like he and Anna talk this big
29:26
Speaker 1: game that the podcast is going to be different, but
29:29
Speaker 1: then it's just not. I think they almost need someone
29:32
Speaker 1: to come in and interview them to get the interesting
29:34
Speaker 1: information out of them. okay I feel like you're their
29:37
Speaker 1: number one fan like you know on Facebook how it's
29:39
Speaker 1: you get awarded you are this page's top contributor I
29:43
Speaker 1: feel like you would be that person for their podcast
29:46
Speaker 1: because I think they weren't in my Spotify rap yeah
29:48
Speaker 1: what would you like to hear from Matt well I
29:50
Speaker 1: just thought they came in all guns blazing saying we've
29:52
Speaker 1: got so many personal details to share But it sounded
29:55
Speaker 1: like they both had a pretty quiet Christmas period and
29:58
Speaker 1: were kind of scraping the barrel. I mean, yes, I
30:00
Speaker 1: found it interesting that Matt had been on a first
30:01
Speaker 1: date with a public figure, but tell us more about that.
30:04
Speaker 1: One thing they do need to refilm are some of
30:05
Speaker 1: those ads that they put up. Not so much Anna,
30:08
Speaker 1: but Matt's acting on there is terrible. Oh, they're so bad.
30:11
Speaker 2: I actually think we need to insert some of the
30:13
Speaker 2: audio because I'm like, how did this get approved?
30:16
Speaker 1: I mean, to break the fourth wall down, you get
30:19
Speaker 1: the ad, you record it, and then you send it
30:21
Speaker 1: back for approval. I don't understand how any brands would
30:24
Speaker 1: approve it. I mean, we can't get on our high
30:26
Speaker 1: horse too much. I remember there was an ad for,
30:28
Speaker 1: was it Simone Anderson's podcast that somehow was running on
30:32
Speaker 1: repeat and everyone was so over it. We got so
30:35
Speaker 1: many negative comments.
30:36
Speaker 2: It wasn't Simone Anderson. It was Art Simone.
30:39
Speaker 1: Art Simone. Who's Simone Anderson? Who's Simone Anderson? Art Simone
30:42
Speaker 1: is a New Zealand influencer. Oh, sorry. Art Simone. Fact
30:45
Speaker 1: checking here. Sophie, what are you talking about? You did
30:48
Speaker 1: some fine acting in our recent Wilson campaign when you
30:51
Speaker 1: got hit in the boob with the tennis ball. Yeah,
30:53
Speaker 1: I mean– Take some tips, Matt. Well, I think that
30:56
Speaker 1: is all we have time for today. Thank you so
30:58
Speaker 1: much for joining us for today's episode. If you have
31:00
Speaker 1: enjoyed it, could you please make sure you are subscribed
31:03
Speaker 1: on Apple Podcasts and also Spotify. This episode was recorded
31:06
Speaker 1: on the traditional land of the Kaurna people of the
31:08
Speaker 1: Adelaide Plains. We pay respect to elders past and present.