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Why games are making record revenues in a recession, with Unity VP Julie Shumaker
Why games are making record revenues in a recession, with Unity VP Julie Shumaker. In a recession revenues generally go down. That’s not been the case in 2020, at least for games. Games have been seeing record-high revenues over the past few months ... we'll chat about what's hot and why ...
What we talk about:
- First off, what happened with games over the past 3-5 months?
- What kind of games grew the most?
- Weekends and weekdays kinda flipped. Why?
- Revenue was up … how?
- What’s different about “pandemic gamers?”
- Could you basically track COVID-19 across the world in game downloads…
The skinny
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