How Not to Reinvent Yourself | How Your Unrelated Experience Will Help You Grow Your New Business - 31

Build Your Tribe | Grow Your Business with Social Media · Apr 6, 2015 · 17m

So how does one go from having a dog grooming business to being a business coach and can you use your existing customer or email list to grow your new business? How would a rock and roll singer be able to incorporate her former image and experience into her work as a health and fitness coach and later a business coach and mentor?

If you started off as a dentist, but now you want to write a children's book, how do you re-invent yourself? In this episode you'll actually learn that the best idea is not to reinvent or stray from your past or previous customers, experience or identity, but rather…