
Apple Expands Business Connect, Which Directories Matter?, SEMrush Acquires Search Engine Land
Send us Fan Mail
Apple Expands Business Connect Beyond Brick-and-Mortar:
It was announced that Apple Business Connect will now include a broader range of businesses, such as e-commerce, work-from-home, and service-area businesses. Businesses will still undergo the Apple verification process but will benefit from a consistent brand presence across apps like Mail, Apple Pay and ultimately Messages. While non-brick-and-mortar businesses won't appear on Apple Maps, their verified logos will be visible in key Apple services like Siri and Spotlights, enhancing brand trust within the Apple…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.