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Bud Light's Problems · Let's Ask the Mamas!

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  We got a question in for our American mama. Dear mama, if you
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  were bud Lights advisor, what would you advise them to do to get them
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  out of this debacle they've created. Well, let's ask our American mama.
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  Mama, Mama, and joining us now our American mama, Terry Netterville.
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  They need someone to advise them because things aren't working out. Sales are down.
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  Last report I heard twenty six percent over the where they were fighting.
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  They're going further down, and I think even furthermore. Says this new commercial
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  came out where they tried to the Kentucky Fried Yeah. So that so they
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  have people drinking out of concert and it starts raining country concert. You know,
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  they're trying to get all the you know, country rebellious drinks, party,
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  fun atmosphere and fell flats it just because it was obvious what they were
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  trying to do. It's pandering. It is pandering at the worst level.
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  And you know, I kind of feel sorry for them because they didn't This
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  didn't have to happen. They didn't have to get into this political ideology realm.
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  They didn't have to do this to themselves. They chose to do this
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  for themselves. And now instead of apologizing, instead of saying, look,
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  guys, we probably shouldn't have stepped into you know, the world of politics
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  or this this war between ideology, we kind of overstepped. Instead, they
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  kind of act like it never happened. You know, they act like their
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  advertising is just trying to They blamed all that vp H. You know,
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  she came, hey, let's ask I want to ask that question because the
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  word coming out of Budwiser leaking out in here and there, because as you
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  mentioned, they haven't really come out and said much. They came out and
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  said, we didn't mean to get involved, but that was it. Yes,
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  But the word that's come out is that at the higher ups, the
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  executives at Budweiser never actually approved giving a beer can to Dilla mulvaney with his
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  face on it, that this was just you know, underlings who did all
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  this. Do you buy that? I don't okay, I mean I really
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  know, I don't know how you I don't know how that could happen,
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  but it did happen. And they have this marine that comes on or this
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  he's a serviceman. Apparently he's CEO maybe of bud and he talks about,
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  he never really addresses it. What's happened to Stephen is they they have broken
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  their brand. If you go anywhere I've ever seen a country a company break
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  their brand. They broke as much their brand to such a degree that if
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  you go to parties, if they're celebrations, you know, in the spring,
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  there's always a party of crawfish bowl. If you are the person who
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  brings a case of bud Light, you're made fun of. Yeah, they
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  have broken their brand. They have broken the trust with their consumers. They
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  didn't know their consumers. So if I were there, which is crazy,
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  how does a company as big as Anhauser Bush, with as much marketing,
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  as much research as they do, how do they not know who their audiences?
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  I don't know. And also to add to that, how do you
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  not know? How do you not look at the companies that have gone woke
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  before you, Disney being the number one? How do you not see that
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  these companies, if you go woke, you go broke. That's another great
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  example. Disney is supposed to be family friendly, right, They're supposed to
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  be, you know, the type of fair that families can take their kids
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  to and feel safe, And yet they're advocating for transgender performers to be in
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  libraries with little kids. Doesn't that would you allow that in your park?
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  Would you allow adult men to go into restrooms with little girls in your park?
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  No? I mean, that's so disgusting to me that it's even hard
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  for me to even fathom that people that are in those positions are not only
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  promoting that, but they're selling rating it, and they're hiring people to do
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  it. I do not understand. What makes me even more worried about our
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  country is that they're not learning. They're not learning that we don't want this
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  the I mean, it's let's take, for example, there was a runner,
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  I think in New Mexico. There's a run and it's the first time
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  they were going to pay the women, the woman who won the race,
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  the same amount of money that they're going to pay them. In Well,
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  a man enters a transgender he just started racing in twenty nineteen. He enters
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  the race as a woman, and he wins the money. The money they
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  finally they work so hard, they fought so hard so that they could have
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  the same winning prize money as the men. It goes to a man,
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  So it's like the world is upside down right now and what But what's happening
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  is we are done with this liberal I mean Democrats and conservatives who are like,
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  okay, this is we were racing women. We are going very woke,
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  they are. We're starting to boycott. And I think that's the one
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  surefire way to stop this trans movement in the world of women's sports. Stop
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  entering the races. Then let them have their own. If you find out
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  a transgender has entered that race, step out of it. Let them run
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  by themselves. That's the only way that this is ever going to change because
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  we don't have the women's you know, the feminist they're helping us. But
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  to get back to your original question, what would I do if that was
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  the ad exact and I said, how are we gonna You would have to
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  do what Elvis did, what Dolly does when they say look. Somebody asked
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  Elvis once what do you think about the political bubble? And he said,
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  look, honey, I'm an entertainer. This is not my realm. I'm
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  just here to entertain and take you away from all of this stuff in the
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  meantime. So if bud Light would come forward and say we made a mistake
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  the LGBT community. They might be upset with us, but we made a
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  grave mistake. We did not think about all of you. We apologize and
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  so we're going to stay out of the world of politics and ideology and we're
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  just going to serve you some beer. Period. If you like to ask
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  our American Mama question good our website from groundradio dot com slash Mama and click
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  on the ask the MoMA button. Turn it out of vill Thank you so
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  much. Thank you. You're listening to American Ground Radio with Lewis r Avaloni
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  and Steven part