The One Question That Changes Your Marketing

Delivering Marketing Joy · Oct 6, 2026 · 10m

What if improving your marketing started with asking one better question? In this episode of DMJ 1 on 1, I break down one simple question that can change the way you think about your marketing—and help you make better decisions about where you spend your time, energy, and money. Too often, we jump straight into tactics. Should we post more on social media? Run ads? Send emails? Order branded merchandise? Create more video? But before we decide what we're going to do, there's a more important question we need to answer. When you start there, it becomes easier to create marketing that's…