Athletes & Product Design
When it comes to gear, how do you balance the specific needs of world-class athletes with those of average skiers and riders?
In this conversation from Blister Summit 2023, McKenna Petersen (K2 athlete), Drew Peterson (Salomon athlete), Tyler Curle (Moment athlete & ski builder), and Jed Yeiser (K2 engineer) discuss the product development process; the roles that athletes, designers, and product managers play; the weirdest prototypes they’ve tried; what “evolutionary” and “revolutionary” changes we should expect in the future; which discontinued products they’d like to bring back, and more…
The skinny
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