Ross Reels and Coors Release a New Limited-Edition Collection Backing Western River Conservation
From Ross Reels:
Montrose, CO, Jan. 15, 2026 — In the continued evolution of a partnership rooted in Colorado heritage, Rocky Mountain fly fishing, and a shared commitment to conservation, Ross Reels and Coors are proud to introduce a new limited-edition collection that brings together iconic design, industry-first innovation, and meaningful support for Western rivers.
Building on the success of previous collaborations, the latest Ross × Coors release includes the Coors Banquet Cimarron Creek reel, the Coors Banquet Airlite Aspire 905 fly rod, and—following strong demand from anglers—the…
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