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The Manager’s Playbook 063: Hitmaka - Hit Songs, Songwriting, A&R, Artist Development & Music Business
In this episode of The Manager’s Playbook, Mauricio Ruiz sits down with Hitmaka, formerly Yung Berg, for a deep conversation on the real business behind hit songs.
Hitmaka breaks down how hit records actually get made, from demo-first songwriting and producer collaboration to song deals, publishing, label politics, and artist development. He reflects on nearly three decades in music, the mindset that kept him going through every era of his career, and the lessons he learned building records like “Sexy Can I,” Big Sean’s “Bounce Back,” and A Boogie Wit da Hoodie’s “Look Back At It.”
They also…
The skinny
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