Scaling Special: Why Heathcote's Suzanne Lyon Refuses To Compromise
What happens when your biggest growth opportunity threatens the very thing that makes your product special?
Heathcote Bakery founder Suzanne Lyon built a devoted following with an ultra-premium chocolate chip cookie made with uncompromising ingredients and a meticulous process. Then came viral demand, endorsements from Oprah and Bobby Flay, and the challenge every founder faces: how do you scale without sacrificing quality?
In this episode, Suzanne explains how she's navigating growth, retail expansion and investor interest while keeping craftsmanship at the center of the business. She…
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