
Minus33 Wool President Lawson Glidden | Beyond the Trailhead Podcast Ep. 44
In this episode of Beyond the Trailhead, I sit down with Lawson Glidden, President of Minus33, a merino wool clothing brand based in Ashland, New Hampshire.
Minus33 is part of a much older family textile story. Lawson shares how his family’s wool business, L.W. Packard, began in 1916 on the Squam River in Ashland, New Hampshire, making wool broadcloth for suits, peacoats, and other wool goods. After much of the textile industry moved overseas, the family had to rethink what the business could become. One of the companies that came out of that transition was Minus33.
Lawson joined the family…
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