#39: On-Point Brand Messaging Helps Push Sales

LET'S MAKE WAVES with Rana AlBasri Mouawad · Jan 24, 2022 · 11m

It is uncommon to experience frustration or challenge around the process of sales, especially for entrepreneurs, as it something that doesn’t come naturally for many.

There’s a negative connotation that comes with the word, because most of us either had a bad experience with sales people personally OR have been affected by pop culture’s stereotypical portrayal of sales people.

However, sales is an important pillar in the overall health of the business, and getting comfortable selling has to come natural to business owners.

In this podcast episode, we shed the light on the main elements that…