Episode 381: Why do you write the book YOU want to read? w/J. Hunter Bennett | A People's Guide to Publishing

A People's Guide to Publishing · Oct 15, 2026 · 12m

So you want to write or publish a book. It's easy to get caught up in what's hot, marketable, and selling NOW (we see you, romantasy).

But what if you have a book that might not be the easiest to market? Whether it's because of the regionality, niche background, or lack of comp titles, sometimes a book can be really really good but tricky to sell.

How do you balance the need to write a book you love, but also figure out the marketing angle in a business that tends to love trendy titles? This week on the pod, J. Hunter Bennett, author of "More Punk than the Public Library" is back to talk to…