Latest / Carl Gould #70secondCEO
Carl-Gould-#70secondCEO-Your Value Speaks Louder Than Your Pitch
Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one-minute investment every day for a lifetime of results.
The language of expertise has always been pretty similar over the years, but it's been magnified exponentially during this time.
And the way that you articulate your expertise certainly has shifted. So we want to speak that language. Okay.
And so the first part of this is, let's talk about how we, why people will defer to experts. Now you might say, well, the ironic part about it is, is that to establish myself as an expert, how do I do that? Okay. Well, I have…
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