The Infrastructure of Experiential World-Building | Don Strom, Salt & Pinch, Co-Founder, Managing Partner
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Enterprise marketing teams face growing digital fatigue, as screen-based advertising alone struggles to capture deep customer loyalty.
Don, Managing Partner at Salt & Pinch, breaks down how leading brands leverage experiential world-building and physical production to turn digital IP into high-converting real estate.
Key tactical themes covered:
- Scaling flexible production teams up to 240 members during peak production windows.
- Translating entertainment and streaming IP into…
The skinny
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