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🚀 From Café to E-Commerce Powerhouse: Lessons from Grind Coffee’s Dan Sherfield 🌍

What a fantastic episode this was! Dan Sherfield, former Head of Finance for Psycle and current CFO of Grind | Certified B Corp, takes us behind the scenes of his nine-year journey transforming a local café chain into an e-commerce sensation.

Through many ups and downs, including navigating the pandemic, Dan led Grind’s shift to e-commerce with agility and vision—proving that in today’s world, adaptability isn’t optional. For aspiring CFOs, he stresses the importance of knowing your business inside and out, so you can make smart decisions that drive sustainable growth. 🔄📊

But it's not all…

The skinny

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