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Don't Let Summer Slow Your Podcast Down (And Vice Versa) · Abbey the Podcast Lady

• 0:04
  You got to make sure your summer isn't stopping
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  your podcast and your podcast isn't stopping
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  your summer. Hey, welcome to another episode
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  of Abby the Podcast Lady. If you're watching
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  the video version of this, you might notice that
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  we're doing something a little different. We're
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  hanging out in my backyard. It is a beautiful
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  day in Minnesota. You might be hearing that it
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  is a little windy. I'm going to try to edit out
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  as much wind noise as possible with the Adobe
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  podcast program that I use. affiliate link down
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  in the show notes below but I wanted to do something
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  a little bit different because summer is so busy
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  and is totally in full effect here in Minnesota
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  I've noticed with all of my local clients videos
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  and editing files are getting to me a little
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  bit later than they usually do we're a little
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  behind the eight ball and I tried making sure
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  everyone was as prepared for the summer as we
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  possibly could but I mean you can only do so
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  much at some point you do need to let them take
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  initiative and make sure that they get stuff
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  to their editor on time. And everyone has been
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  very good and very understanding that turnaround
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  time is not going to be as fast as they maybe
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  want it to be. I can't edit things overnight,
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  but I wanted to touch on that topic on my podcast
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  this week, especially since this show talks to
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  you, the person who's starting a podcast, the
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  person who maybe doesn't have a full -time editor,
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  the person who's... doing it themselves and just
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  trying to figure out a workflow that works for
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  them and their life and their busy schedule in
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  the summer because let's be real if you live
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  in the midwest in the summer it's busy we try
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  to cram a year's worth of fun into a matter of
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  months because that's just it's the only good
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  time of year around here otherwise the weather
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  is bad it's cold and snowy like i don't necessarily
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  love nine months of the year in minnesota but
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  these three months that we have of summer are
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  just absolutely glorious and perfect so we try
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  to take advantage of it as much as we can and
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  that means things get put on the back burner
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  and a lot of times that thing is a podcast. It
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  gets kicked to the side because it's like, eh,
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  we'll worry about that once Labor Day comes back
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  around. We'll just enjoy our summer, which is
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  fine. And that's great. If that works for you,
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  that works for you. But in all reality, podcasting
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  is a long game. It is something you need to stay
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  so consistent with. You are serving your audience.
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  You're probably trying to establish an audience
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  if you're just starting out. And it's something
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  that you need to stay on top of. So today I want
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  to touch on the fact that your summer shouldn't
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  derail your podcast and your podcast shouldn't.
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  derail your summer what do i mean by your summer
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  shouldn't derail your podcast i mean that you
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  still need to prioritize it if it is something
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  that you truly care about if it is a brand you're
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  trying to build if this is the marketing strategy
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  behind your business you need to still stay on
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  top of it the people that are winning in q4 are
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  the ones that don't take q2 and three off so
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  make sure that you're staying on top of things
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  make sure you're batching content if you want
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  an easy way to batch content in the summer months
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  mini -series. Mini -series, mini -series, mini
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  -series. Do a mini -series in the summer because
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  that is going to keep you on top of your game.
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  What you can do is you can take one broad topic,
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  break it down into three miniature topics that
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  all serve that one larger topic. Heck, even turn
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  it into five topic mini -series. That's going
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  to give you a month's worth of content. And chances
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  are good you can record it all at once. So if
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  you're looking for a way to stay consistent this
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  summer and not let your summer derail your podcast,
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  do a mini series, do a couple of different mini
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  series. Chances are good you can come up with
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  two major ideas and three subtopics on those
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  ideas. That'll get you through most of the summer
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  in all reality, especially if you decide like
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  maybe you want to do even every other week podcasts
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  in the summer because you do not have time for
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  every week. Great. Every other week and you're
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  doing a mini series, there's your whole summer
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  worth of content right there. And that way your
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  summer isn't derailing your podcast. So definitely
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  consider doing a mini series. If that is something
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  that will serve you. What do I mean by do not
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  let your podcast derail your summer? All of the
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  things I've had to say about making sure you're
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  still doing your podcast. If it's just not feasible
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  for you this time of year, you can't be hard
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  on yourself for not doing it. Like I am. the
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  poster child for being hard on myself I am naturally
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  a achiever I'm a high achieving woman I'm the
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  eldest daughter I'm the oldest granddaughter
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  on one side I just feel the weight of the world
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  on my shoulders most of the time because that's
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  just who I am as a human and I have even this
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  episode I'm recording right now it comes out
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  in 12 hours almost to the minute I still got
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  to edit it I still got to make the social clips
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  but I'm still doing it because I know it's important
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  and I know I want to stay consistent this summer
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  with my podcast but if something popped up where
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  it's like I have a bigger fire to put out I would
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  need to put my own show on the back burner and
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  that is just part of the summer season we are
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  all so busy because we're trying to soak it all
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  in and make sure that if you kids make sure they
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  have memories go on family trips i'm a wedding
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  dj as well so this is my busy season for my wedding
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  dj business and my photo booth business and my
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  video guest book business like this is a really
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  hard time a year for me to stay on top of my
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  own podcast but i know how important it is for
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  my marketing materials because i don't really
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  market my podcasting business other than posting
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  clips of my own podcast which i know is unhinged
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  but it's the whole cobbler's child is the last
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  to have shoes I still know how important it is
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  to get this show out, but if something were to
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  pop up tonight and I had a client emergency to
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  put out or if I had a music bingo gig that I
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  booked and I had to be somewhere else, this would
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  have been put on the back burner. And that's
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  okay because I would have just turned around
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  and said, you know what? Not this week, but next
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  week. We're not going to let next week slide.
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  I think that's the biggest thing. It's like you
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  can let it slide a little bit, but you can't
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  let it slide entirely. You can't push it totally
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  off your plate. You still got to eat that vegetable
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  at some point. But it's important and you got
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  to have some flexibility and not be so hard on
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  yourself and still make sure things get done
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  and honor your commitments at the same time.
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  Summer is so fun and I live for it. I am a Leo
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  through and through. I think. August is the best
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  month of the entire year. I live for the summer
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  months. I love sunning myself in the backyard.
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  I'm like a lizard in a terrarium. This hot, humid
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  weather we've been having in Minnesota is speaking
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  to my soul. I absolutely live for it. But at
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  the same time, I know that there's still responsibilities.
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  I can't just turn everything off and expect results
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  to come from not doing something. That doesn't
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  make any sense. I know that if I want to have
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  a thriving business and keep marketing myself,
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  as the podcast lady, I need to keep putting out
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  shows. I need to keep making fresh content. I
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  need to keep making new episodes. I need to make
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  those social clips. I need to share it on Pinterest.
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  I need to write my blogs. There's things that
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  need to be done. So with that said. Things happen
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  and things need to be pushed and slid and schedules
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  need to be adjusted because of all the other
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  fun opportunities summer brings. And that's fine.
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  You just got to make sure that you stick with
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  it as much as you can. So short and sweet episode
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  today. I just wanted to do something that I've
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  been thinking about because it's obviously hitting
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  a nerve for a bunch of my clients as well as
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  myself. Don't let summer ruin your podcast and
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  don't let your podcast ruin your summer. thank
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  you so much for tuning in if you need help with
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  anything when it comes to podcasting whether
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  that's figuring out how to get the wind noise
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  out of your videos and recording on the go I
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  can help you with that if you're looking for
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  help with editing to take that off your plate
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  for the summer I can offer that as well I still
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  have room on my roster for more clients if you're
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  just looking for general advice when it comes
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  to podcasting if you just want to pick my brain
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  that is an option as well I actually have a whole
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  page on my website dedicated to the picking my
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  brain side of the consulting work that I do so
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  if you're interested in that be sure to check
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  out that page all the links are down in the show
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  notes as well but I hope your summer is off to
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  a great start mine has been so much fun like
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  I said it's wedding DJ season this current weekend
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  we are going into in the middle of June it'll
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  be my third weekend in a row of wedding DJing
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  out of five in a row that I'm doing total I'm
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  actually like As I'm recording this, I just came
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  from my meeting with bride and groom number five,
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  which is family of mine. So that'll be fun. But
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  yeah, it's a busy season. There's a lot of fun
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  stuff happening, but don't let it totally derail.
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  your goals that you set for Q4. It sounds crazy
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  to be thinking about the end of the year in the
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  middle of it, but it's true. You gotta make those
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  money moves when you can. So again, if you have
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  questions, hit me up. Let's chat podcasting.
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  I'm Abby, the podcast lady. I can talk about
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  podcasting all day, every day, and I would love
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  to build that connection with you. So thank you
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  so much. I will catch you in next week's episode
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  if I don't let it slide. Caveat to this episode
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  because this is something that I wanted to touch
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  on and forgot to add in in the initial episodes.
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  But I am actually recording this on a DJI Mic
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  Mini and a Extra Edge Pro action camera. That
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  is what I'm doing this podcast on. You do not
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  need a fancy gear for your podcast this summer.
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  If you are on the go and you're busy, use whatever
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  you got. If you got a quiet room and a cell phone
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  and the voice memos app, that works great. If
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  you have an action cam and a wireless microphone
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  and a... tripod in your backyard. Also works
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  great. There's a lot you can do when you're on
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  the go this summer. So do not let the, I don't
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  have the right studio setup. I don't have the
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  right gear. I'm not bringing my whole podcasting
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  setup with me on family vacation this summer.
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  That's an excuse. We're not here for excuses.
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  Use what you got. Use what's available. Use what's
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  easy to make your podcast this summer. Literally,
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  I've done shows just with my cell phone. All
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  you need is your cell phone in a quiet room.
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  Honestly, what I'm doing now is, I don't know,
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  is it overkill? I came from my studio. in downtown
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  st. Cloud I could have used my studio instead
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  what I'm doing is plugging in my wireless microphone
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  into my action camera and using what I got in
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  the backyard so do not let your gear and your
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  setup be your hindrance to staying up to date
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  with your podcast this summer okay I think that's
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  the last thing I had to say I'll get you next
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  week thanks bye