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CompuSchmooze Podcast #29: Online Video Demographics Skew Older, and Harvard's Take on What Newspapers Need to Do
In October, Ipsos Insight, a Canadian market research company, learned in its market research that "the popularity of online video services has grown significantly with women and older consumers, helping close the age and gender gap within the burgeoning online video audience in the U.S." (See the Ipsos news release here.)
Adam Wright, Senior Research Manager at Ipsos, who conducted the research, joins us to discuss what it means for online video content creators and marketers.
Read Adam's bio here.
Then, we speak with Persephone Miel, a Fellow at the Berkman Center for Internet & Society at…
The skinny
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