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9.20.19 Verified emails with watermarks are coming; Clark Stinks
Deleting financial emails has become standard consumer behavior, due to so much spam. This has become a frustration for the financial services industry. Their legit emails aren’t getting through. So a new industry standard has been developed for a verified certificate for real financial emails. Many organizations including Google worked on this tool, which validates that a logo is authentic. It’s a digital symbol you’ll see but you must know to look for it. The validation process, in theory, is designed to prevent scamsters from coming up with their own fake mark. We’ll see over time if the…
The skinny
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