Latest / The Hannah Hammond Show / When the Doctor Said ‘Cancer,’ My World Collapsed | Veena Jetti
Transcript
- 0:00The doctor walks in and says this is a hepatoblastoma, great,
- 0:03let's give her the meds and be on our way.
- 0:06But then I look at my husband who's an MD and he is in tears
- 0:10instantly and I'm like panicking now.
- 0:13Rock bottom moment in your life or in your business?
- 0:15September 2019, one of my daughter's so I have twin 5 year
- 0:19old daughters and one of them got really sick.
- 0:23She was 10 weeks at the time. So we go to the emergency room
- 0:26and ultimately they ended up treating her for a UTI.
- 0:30But as part of the follow up they do kidney ultrasound and
- 0:33she was so small that they ended up picking up her liver on the
- 0:35ultrasound. And Dr. comes in and says hey,
- 0:39there's like something on her liver, we need to check it out
- 0:42and see. And it's like, OK, it's probably
- 0:44like a spot clean the machine. You know, I'm like a layperson.
- 0:46I don't know. He's like, no, no, no, we need
- 0:49to do like an MRI or CAT scan or something.
- 0:51Was all blur. So we put her under anesthesia.
- 0:55She does the imaging and the doctor walks in and says, this
- 1:01is a hepatoblastoma. I'm like, OK, great, let's give
- 1:06her the meds and be on our way. But then I look at my husband,
- 1:09who's an MD. He's a physician.
- 1:11And this man is like, never emotional.
- 1:14And he is in tears instantly. And I'm like panicking now.
- 1:19I'm like, I don't know what this means.
- 1:22And doctors like it's a really aggressive pediatric cancer on
- 1:25her liver. So today I'm here with Veena
- 1:28Jetty, who is just an absolute powerhouse and I'm super excited
- 1:31to get to know you more. I've seen you speak a bunch of
- 1:33times and you're just such an inspiration to me and, and so
- 1:36many. So just to tell you a little bit
- 1:38about Veena, she is the founding partner of Vibe Funds, which is
- 1:43a commercial real estate investment firm that specializes
- 1:46in value add multi family assets in particular.
- 1:49And she's done over a billion dollars with AB in commercial
- 1:53real estate transactions and is also a well known philanthropist
- 1:56and is the owner of a community on Facebook called Multifamily
- 2:01Mastery and. Multi mastermind close What is
- 2:05it multi mastermind? Also runs a Facebook community
- 2:10called Multi Mastermind. So thank you so much for being
- 2:14here today. I'm super excited.
- 2:15She's visiting from Texas. Yes, thank you for having me so
- 2:19excited to be here and finally meet you.
- 2:20I've heard so much about you. We've so many mutual friends.
- 2:24I cannot believe we have not met before this moment.
- 2:26Thank you so much. Yeah, I'm so happy to to meet
- 2:29you too. And I know it's great.
- 2:30And it's funny that, oh, you invest with my ex.
- 2:33Yeah, so funny. It is a it is a small world.
- 2:37It is for sure. 100%. But yeah, so I would love, I
- 2:41don't know a ton about you and I wanted to keep it that way
- 2:44because I would love to hear just kind of your origin story.
- 2:47And I know like, as entrepreneurs and especially
- 2:50people who are extreme overachievers, maybe, you know,
- 2:54there's usually a great story behind that and like, what drove
- 2:58them to be who they are today? And so can you tell us like a
- 3:01little bit about your childhood and what drove you and how you
- 3:03got here? Absolutely.
- 3:05So I grew up in Chicago. Actually, I was born in
- 3:08Colorado, grew up in Chicago. I'm the daughter of immigrants.
- 3:11So my parents came here in 1980 to my dad went to, to do his PhD
- 3:16in Colorado school of mines. So Fast forward to like 1990,
- 3:23I'm in Chicago being raised there.
- 3:25My mom starts getting into real estate investing.
- 3:29And my mom started by investing in single family homes.
- 3:31And this was like back when you could just tell them how much
- 3:35you made. And you know, my parents are
- 3:38very much rule followers. So they like filled out the
- 3:40application and everything. And the mortgage broker was
- 3:43like, hey, we'll give you $1,000,000 loan.
- 3:47And my dad was making like $45,000 a year back then.
- 3:52And she was like, I don't understand the math here.
- 3:58And I was like, don't worry about it.
- 4:00We'll just we'll figure it all out.
- 4:01So he like, I don't know if he changed like the income amount
- 4:04or what, but my mom was like, so you're just going to loan me
- 4:07$1,000,000 even though we wouldn't theoretically be able
- 4:10to afford the mortgage on this. And it was, you know, those
- 4:13loans that they were giving back then, we're just stated income.
- 4:16They were giving 110% of the home value for like redecorating
- 4:20budgets. Like it was a crazy time.
- 4:22It was like the wild, Wild West back then.
- 4:24And so he said, yeah, you're going to get $1,000,000 in loan.
- 4:27And they've excellent credit. They always paid their debts.
- 4:30And my mom said, can we buy more than one house, or do we have to
- 4:35only buy one house? He's like, hey, you can buy as
- 4:37many as you want. And she was like, oh, OK.
- 4:40And ended up meeting a really good family friend of ours.
- 4:43His name's Chris Cobb. He's a re/max realtor.
- 4:47And Chris was just starting out as a realtor.
- 4:51My parents were his first client and he helped my parents buy, I
- 4:56think they ended up buying like 5 houses with that $1,000,000
- 4:58loan. And then my mom, you know, went
- 5:00to the library because this was before Internet days.
- 5:03And so she went to the library and was like researching about
- 5:06real estate investing and all this stuff and found out that if
- 5:09you live in a house for two years out of the last five that
- 5:12you own it, you can sell it without the same capital gains
- 5:14liability that you have otherwise.
- 5:16And so every two years we would move from house to house to
- 5:21house so that we could potentially sell it.
- 5:24We didn't end up selling them. We just moved with the idea that
- 5:27we were going to sell them, didn't end up selling them.
- 5:29So ultimately, that was how I grew up, was in a real estate
- 5:35environment where my dad worked at W2.
- 5:37My mom was a real estate investor, but she never owned
- 5:41multifamily and I went to college for finance.
- 5:45That was when my degree was in. I graduated at 20 with my degree
- 5:49in finance. Went and worked at like some of
- 5:50the big firms. Ultimately left in 2012.
- 5:55Started investing for myself in single family because I didn't
- 5:58know that people like you and I could own multifamily assets.
- 6:02I thought it was only for like billionaires and Blackstone.
- 6:07And I ended up meeting a friend who's still a good friend of
- 6:12mine to this day. And he had a pretty big
- 6:16following and a good understanding at that time of
- 6:19multifamily, but he was still getting started a little bit.
- 6:23This must have been like his second, maybe third deal.
- 6:26And he reached out to me and said, hey, do you want to
- 6:29partner up on this deal? And I was like, yeah, what could
- 6:33possibly go wrong? And so we partnered up and many
- 6:38things can go wrong. By the way, that's a.
- 6:39Spoiler it's like everything can go wrong.
- 6:42I just didn't know what I didn't know.
- 6:43I was in my state of unconscious incompetence and so ended up
- 6:49buying. It was a 200 unit deal.
- 6:51We bought it for 15.9 million in Dallas, which you absolutely
- 6:55cannot do at this point in any part of the market cycle.
- 7:00And we ended up selling it about 3 1/2 years later, three years
- 7:04and three months later for 24,000,000.
- 7:07Wow. That is so cool.
- 7:09I love that and so was it. Did you guys raise funds for
- 7:13that? OK.
- 7:15So I had committed to raising $1.2 million and it was so hard.
- 7:22I literally cried every day for six weeks straight because I
- 7:27thought I ruined my family's financial future and I didn't
- 7:33think I was going to be able to close it.
- 7:34I really thought I'd lost. I think we had put up, it was
- 7:39either 100 or $200,000. And I was like, oh, I just lost
- 7:45like $200,000. Thin air and earnest money and I
- 7:51cried every night and thankfully I was like, I just kept going as
- 7:55the thing it because if you quit, you definitely are going
- 7:58to lose that money. But if I kept fighting and I
- 8:01kept pushing through, I knew there was still a shot that we
- 8:05could get it closed. And we ultimately did get it
- 8:06closed and it did really well so.
- 8:08Amazing. And So what?
- 8:09What were the concerns that you thought you weren't going to get
- 8:11it closed? Nobody wanted to write me a
- 8:13check. That was the big concern, right?
- 8:15Because here's what happens when you first start to raise money.
- 8:19It's a new, right? And people don't really know you
- 8:21as this person who's in private equity who raises capital,
- 8:25right? So people go, OK, how many of
- 8:28these have you done? And you can't lie to investors.
- 8:32It's not a good way to build a relationship.
- 8:34Do not lie to that. And so I was like, this is my
- 8:39first one. And they're like, what?
- 8:41Like it's my first one. And they're like, amazing.
- 8:44I totally believe in you. I think you're going to be
- 8:46great. Come back to me on your second
- 8:48or third or fourth one. And I'm like sitting there
- 8:51thinking how am I ever going to get to a second or third or
- 8:54fourth one if no one's going to give me a shot to close my first
- 8:57one? And so I thought I wasn't going
- 9:00to actually be able to raise the funds.
- 9:01I mean, it was, it was tough. It was really challenging.
- 9:04Yeah, well, and that's relentless.
- 9:06That's the name of the podcast. And it was relentless.
- 9:09And so had he had a track recorded.
- 9:11He had just started too, so he didn't really have a track
- 9:14record that I could leverage either.
- 9:16OK. And how did you ultimately end
- 9:18up being able to raise the funds?
- 9:19Was it just a bunch of small investments or did you find one
- 9:22good partner that was? It was mostly small investments.
- 9:27I had one larger investor who I think he wrote us a check for
- 9:30370,000 and everything else was 50K here, 25 K there, 100K here.
- 9:38The most challenging part is because we were raising on a
- 9:41five O 6 BI could only use people I already had a
- 9:44pre-existing substantiative relationship with.
- 9:46And what I realized is I hadn't nurtured my network enough.
- 9:52And so for the next raise, I learned really quickly from that
- 9:55first raise and I went out and I started making relationships
- 9:58with people and building relationships with people before
- 10:01I had a deal on the table. So that way I had the
- 10:03pre-existing substantiative relationship with them.
- 10:06In this case, what I had to do was I had to go back to people
- 10:09I'd already reached out to. And it's like walking this fine
- 10:12line of being like thirsty and being like, please give me your
- 10:16money. You don't.
- 10:16Nobody wants to give you money if you're doing that.
- 10:19But also just having more confidence.
- 10:21Once I had pitched the deal so many times, I must must have
- 10:25talked to 700 investors, 1 by 1 by 1, just dialing day after day
- 10:32after day just to get that closed.
- 10:35Wow. And how did you build up your
- 10:38Rolodex of those 700 investors? So that was all people that were
- 10:42already in my network. And it was like everybody in my
- 10:45network, like Susie, who sat next to me in second grade math
- 10:49class, was on that list. And I had no way of filtering
- 10:53it. I was just like literally every
- 10:55person that I have any kind of a relationship with.
- 10:58Thankfully, I'm just like a relationship person in general.
- 11:01So before I even knew I was going to be doing this, I'd
- 11:03always maintained relationships. And you know, some of my friends
- 11:06joke and they're like, Vina, you collect people, like, that's
- 11:09your thing. I'm like, what do you mean?
- 11:11I collect people. They're like, you have so many
- 11:13people in your network, like people from different
- 11:15backgrounds and walks of life because I think that diversity
- 11:18is such a big strength. And so I've always been drawn to
- 11:21people from unique or different or interesting backgrounds.
- 11:25And so yeah, I just, I kept reaching back out to them.
- 11:27And because it was a 5O6B raise, they didn't have to be
- 11:30accredited. Made it a little bit easier, but
- 11:32I had to have the existing relationship with them.
- 11:35And So what did you guys just how, how did you find that deal
- 11:40and what, what was your like exit strategy for it?
- 11:42Yeah. So that was on market.
- 11:44So it came to us through a broker and like I said, my
- 11:47partner brought it to me. So it was definitely an on
- 11:50market deal. And then as far as exit
- 11:52strategy, we were going to go in renovate.
- 11:54I think at that time we were trying to renovate 30 or 40% of
- 11:57the units and then exit to whoever the next buyer was.
- 12:01So we're going to prove that this business plan works and
- 12:04then be like, hey Hannah, come buy this asset.
- 12:06We did 30%, we got this much return.
- 12:08You could do the other 70% and get a bigger return, or you
- 12:12could do 30% and then pass it to the next person.
- 12:16What ended up happening was 15 months in, we added a
- 12:20supplemental loan. So we pulled a lot of the equity
- 12:23out of the deal and we gave investors their, I think we gave
- 12:27them 40% of their money back in month 15.
- 12:31And then we, and so investors were very happy.
- 12:33It was much easier to raise capital after that, by the way,
- 12:36because I'm like, hey, I just gave you 40%, give it back to me
- 12:38and let's go buy the next deal. And that's how I continue to
- 12:41grow. And then at month 39, we ended
- 12:46up exiting the whole deal and selling.
- 12:48It was early. We were supposed to exit 5
- 12:50years, but sometimes the market just moves faster than you can
- 12:54imagine. I had another deal more
- 12:56recently. We bought in 2020 and we bought
- 13:00that for 80 million. Ended up exiting that for
- 13:04110,000,018 months later. Wow, yeah.
- 13:08That's amazing. Yeah, that's so.
- 13:11So you had a good successful deal on your first one.
- 13:13How did you like find your a cruise and I mean had you guys
- 13:17done any multifamily before at all or was this truly?
- 13:20Converse Multifamily. And did you just go out and find
- 13:23a general contractor that you liked?
- 13:25Or so property management companies usually have someone,
- 13:29if you're doing like third party property management, usually
- 13:32they'll have someone that they've used or like a few
- 13:34contractors that they've used on other assets.
- 13:36So what I didn't know at the time that I know now because
- 13:39that your property manager is really like one of your partners
- 13:43in the deal and you can leverage like their resume, their
- 13:47experience, their track record, their contacts, their insurance
- 13:50policies. You can like leverage all these
- 13:52things from the property management company, especially
- 13:54when you don't have that infrastructure yourself yet.
- 13:57So our property manager at the time, they had a construction
- 14:03person like AGC that they worked with pretty closely.
- 14:05And so we got some better pricing on it and they managed
- 14:09the construction process. OK, awesome.
- 14:11And was that the manager that was already in place or did you
- 14:14find a new? One, no, it was a new one.
- 14:16We very rarely leave the same manager in place because a lot
- 14:20of our business plan is that we think we can come in and be more
- 14:23efficient managers. And if we think that it's really
- 14:28hard to keep current management in place and then also have this
- 14:31belief that we can do better. So but we're really, really
- 14:34effective and really hands on asset managers.
- 14:36But typically, unless there's a very specific reason, we usually
- 14:41will switch out property management.
- 14:43And are you still hiring third party managers or do you bring
- 14:45that? OK.
- 14:46Yeah, as of now we are, there's a lot of discussion to bring it
- 14:50in house and go fully vertical. I don't love property management
- 14:54personally. Like I don't like being a
- 14:56property manager. I don't really like being
- 14:57involved in it and so I just don't want to.
- 15:01I'm resistant to it. And I also think until you have
- 15:03about 2000 doors in anyone MSA, you really don't get the
- 15:07economies of scale you want to have before doing that.
- 15:11And for the audience, what is an MSA?
- 15:13Oh, the just basically the Metroplex, right.
- 15:15So if we're saying like the Phoenix MSA, that's going to
- 15:17include Scottsdale, Tempe, like just whatever that Metroplex is.
- 15:20OK, awesome. And so I was reading about you
- 15:23and I've heard you speak and stuff.
- 15:25And so you at one point raised $50 million in eight weeks.
- 15:29Is that true? Yes.
- 15:30How did you do that? You know, that's a good
- 15:34question. I I built a lot of relationships
- 15:36up until that point. It certainly was not my first
- 15:38deal. That was back in 2022.
- 15:42Since then, we rate last year we raised 66,000,067 million for a
- 15:48deal here in Phoenix. Yeah, that was my largest raise
- 15:50to date. I will say it was much easier to
- 15:53raise capital back in 2021-2022 and earlier because everybody
- 15:59was doing well and investors were just like blindly throwing
- 16:03money at the market. And we're kind of seeing some of
- 16:05that fallout now, but really it was building relationships with
- 16:11people long before I had a deal and then also just having a
- 16:15track record of the relationship.
- 16:17So about 80% of our investors are in two or more deals with
- 16:21us. So we have a significant number
- 16:23of investors who just repeat invest with us and then they
- 16:25have inevitably will refer their friends or family, whoever so
- 16:29that we can, you know, continue growing that database.
- 16:33And have you stuck with retail investors like accredited
- 16:35investors or did you ever go family office or fund to fund
- 16:38funds are institutional. So it's funny, I was just
- 16:41talking to my securities attorney this morning.
- 16:43So we work with Nick Mcgrew out of LA at Polymath Legal, and I
- 16:46was talking to him this morning and I was like, gosh,
- 16:49everybody's talking about like a fund of funds.
- 16:52He's like, yeah, it's crazy because he and I were the first
- 16:55to do it in this industry. And he's like, I was thinking
- 16:59about that the other day. We kind of like changed the way
- 17:02the industry operates. And so we were, we were the
- 17:06first to do a fund of funds and we did this back almost it's
- 17:09been a little over five years and now it's longer than that
- 17:11now. Gosh, it's already 2024, right.
- 17:14So it's actually been almost eight or nine years now that
- 17:18we've been doing a fund of funds model.
- 17:20And so we call it like the Cinderella method, but basically
- 17:25we pioneered this structure. Now everybody's using it.
- 17:29So to answer your question, yes, we do fund the funds.
- 17:32We do have family offices that invest with us.
- 17:34The vast majority of our capital is retail investors, but we
- 17:39don't typically have like one large institutional LP that
- 17:43comes in and takes down 90% of the equity and then we bring the
- 17:46other 10%. Though I do think that that is a
- 17:48shift that we're going to start seeing in the next 1224 months.
- 17:53Yeah, just bigger checks and less control, but.
- 17:57Yes, less control, bigger checks.
- 17:59The the downside is that I want to still make sure we're serving
- 18:04our investors and we just may not have as much room to do that
- 18:07if we were to take like an institutional LP.
- 18:10But also to, I think it's important to note that in this
- 18:13part of the market cycle, institutional funds, family
- 18:16offices, ultra high net worth individuals, they're the ones
- 18:19that are moving into the market. They are, you know, it's that
- 18:23Warren Buffett saying be fearful when others are greedy and
- 18:26greedy when others are fearful. And right now retail money is
- 18:29scared and institutional funds, high net worth, sophisticated
- 18:34investors, they're not scared, they're being greedy right now.
- 18:37And so I think if people actually followed what Warren
- 18:42Buffett says, I think more and more retail investors would be
- 18:45moving into the market. But they just simply are not
- 18:47like psychologically, they're too scared.
- 18:49So we have a lot of investors that historically have invested
- 18:54that are now pulling back. And so, you know, I, I own a
- 18:57commercial brokerage here in Arizona and then more recently
- 19:02I'm just starting my debt fund now.
- 19:04I've just been doing my own capital lending for the past few
- 19:07years, but I know it on the multifamily level and just in
- 19:10the investment sale market in general.
- 19:14It's been really tough to find deals over the past few years
- 19:17since rates went down. Have you experienced that same
- 19:19thing and how have you guys managed to like keep deal flow?
- 19:22Yeah. So we are not a group that has a
- 19:25deal every month or every quarter even.
- 19:28I would love to have that many deals.
- 19:29The reality is there's just not enough deals that we feel
- 19:32comfortable saying yes to. And you know my JV partner and
- 19:36I, we Co invest with all of our investors as LP's alongside them
- 19:41and we invest significantly into our own deals.
- 19:43So if I'm not willing to do that, I really can't in good
- 19:47conscience put this deal in front of my investors.
- 19:50And so to answer your question, we just don't do that many
- 19:53deals. This is the I'm closing on a
- 19:54deal day after tomorrow. It's the first deal I'm closing
- 19:57all year. So we're just patient investors.
- 20:00Last year I did the one deal here in Arizona.
- 20:03That's the only deal I did last year.
- 20:05So we're patient, we're waiting both of those deals.
- 20:09So the one I did here last year and the one here, we're both all
- 20:13sub 3% interest rates and we assumed the debt on it.
- 20:17So it was almost a no brainer to do it that way because here this
- 20:22deal has a 2.77% fixed interest rate for 12 years.
- 20:26Wow. Yeah.
- 20:28Can't really mess that up too much right?
- 20:30Like it's such a no brainer to that.
- 20:32The one I'm closing day after tomorrow is a 2.59% interest
- 20:36rates. And what kind of cap rate are
- 20:38you getting these at? So this one where our entry cap
- 20:41rate is a little, it's like a 5.26% entry cap.
- 20:45I don't know what our entry cap was last year, probably around 4
- 20:493/4 five. Percent, but there's enough
- 20:51value at upside. And that's The thing is a lot of
- 20:54investors, especially novice investors, get so like paranoid
- 20:59about the cap rate, but the cap rate doesn't really mean
- 21:02anything because it's all about the upside.
- 21:04Like you could have a 2% cap rate, but if their rents are
- 21:07100% below market value, then that means not absolutely, yeah.
- 21:11I love that you said that because I think so many
- 21:13investors get caught up in the cap rate too.
- 21:16And they'll ask me these like endless questions.
- 21:18And I'm like, tell me more about what you're trying to understand
- 21:22here. Because what people don't
- 21:23realize is like there's the buyer's entry cap rate, there's
- 21:26the seller's exit cap rate, there's your operating cap rate,
- 21:29there's your projected exit cap. Like there's so many cap rates
- 21:32and it's just one piece of a much larger puzzle.
- 21:36You can't do everything based on just purely what the cap rate is
- 21:39when you're buying an asset that like the Arizona asset, for
- 21:42example, at 2.77% debt, I can pay a lot lower in a cap rate
- 21:49than I could if I was putting fresh debt on it because I'm not
- 21:51negatively leveraged. I'm positively leveraged.
- 21:54And so yes, absolutely, if you're a new investor, do not
- 21:58get hung up on cap rates. Look at them, understand them.
- 22:01Don't get hung up on it because what if you can buy and you flip
- 22:04one switch and now you're operating at a much higher cap
- 22:07rate? That's a win.
- 22:08Yeah, exactly. And what has been your main
- 22:10source for deal flow? Like are you guys going direct
- 22:13to these ownership groups? Are you mostly having brokers
- 22:16bring them to you? So it's a combination of the
- 22:18two. So we'll have a lot of deals
- 22:20that are brought to us from broker relationships, a lot of
- 22:22like soft or pocket listings we'll get from broker
- 22:25relationships. But also, so this deal in
- 22:28Arizona that was completely off market.
- 22:30And the way we got that that deal is there was another deal
- 22:33that this group was selling that we bid on and we were like 3rd
- 22:37or 4th. We weren't the highest bid and
- 22:39we're not always the highest bid when we buy an asset.
- 22:43But our terms weren't aggressive enough on it.
- 22:45So we went back to them. We said, hey, look, we really
- 22:48want this deal and we're like, sorry, we can't sell it to you,
- 22:51but we'd love to do business with you in the future.
- 22:52And we're like, great, let's do business like right now.
- 22:56And so we went to their portfolio, we pulled all the
- 22:59data on their portfolio, underwrote a bunch of their
- 23:02assets, ended up identifying the one that was here in Arcadia and
- 23:08we underwrote it. And we said, hey, we'd like to
- 23:09buy this deal. Here is what we'd offer and they
- 23:13just loved working with us. They knew we're young or hungry.
- 23:16We said, let us close this deal and then we'll buy more from
- 23:19you. So it's a, it's a lot of it is
- 23:21your like relationships with other owner operators too?
- 23:25And what would you say are the top five keys to raising capital
- 23:31for real estate or any? Capital raising OK top five keys
- 23:35First, call your securities attorney.
- 23:37Do not raise capital without one.
- 23:39There are so many people on the Internet that will give you the
- 23:43worst advice, like broker dealer violations galore and they'll be
- 23:48like, oh it's a loophole. No it's not.
- 23:50It is illegal. Do not pass go, do not collect
- 23:53$200. Call your securities attorney
- 23:55first. Like I said, we work with Nick
- 23:57Mcgrew. He's fantastic.
- 23:58I've been working with him for over 15 years now.
- 24:00He's awesome. Highly recommend working with
- 24:02him. Second would be mindset.
- 24:06I didn't do this when I first started and I really wish I had.
- 24:09I coach with a woman by the name of Rosie Noel.
- 24:13She's based out of Chicago. She specializes in Clifton
- 24:16strengths, which is amazing, and I actually coach with her now.
- 24:19I try to coach with her five days a week.
- 24:22I try to start every morning with her.
- 24:24I don't always get her because she has to have like other
- 24:27clients or Rosie, if you're listening to this, I'm not happy
- 24:31about that. I want all the time in the
- 24:33mornings, but I at least coach with her three times a week at a
- 24:36minimum because if I can manage this real estate, then I can
- 24:42manage all the other real estate.
- 24:43This is the hardest real estate I manage.
- 24:45So and raising capital is scary and it seems easy until you try
- 24:49it and then you're like, wow, this is hard and it's never
- 24:51going to work, but it will. You have to be persistent.
- 24:53So one is lawyer, 2 is mindset coach, 3 is build your
- 24:58relationships and raise your capital before you have a deal
- 25:02on the table. It is much different for me to
- 25:05come to you and be like, hey Hannah, this is what I'm working
- 25:07on. This is what we target.
- 25:09Are you interested in something like this?
- 25:11And you go, yeah, that's amazing.
- 25:13And then I go, OK, great. I don't have a deal for you
- 25:15right now, but when I do, I'll come back to you.
- 25:17It's a very different conversation that can I have
- 25:20this deal and I really need another $1,000,000 in capital.
- 25:23Do you want to invest in it? No, that's not how any of this
- 25:27works. So build a relationship
- 25:28beforehand. Once you have the deal on the
- 25:31table, then all I have to do is show you the deal and then you
- 25:33can make a much easier, quicker decision.
- 25:35So build those relationships. 4 is communication, communication,
- 25:41communication and then communication.
- 25:44A lot of people shy away from bad news, and that is absolutely
- 25:51the wrong way to build trust and integrity with your investors.
- 25:55So deliver good news fast and bad news faster.
- 25:59It's the only way. Pick up the phone and call your
- 26:01investors if you need to, but you have to treat them the way
- 26:04you would want to be treated if you were in that situation.
- 26:07And investors are very, very supportive and encouraging when
- 26:11something's not going right and you communicate with them and
- 26:14you proactively communicate with them.
- 26:16You will get so much support and great ideas from your investors
- 26:19that you would can't even imagine until you make the hard
- 26:22phone call. So that is what I would say is
- 26:25number 4 and #5 is just keep going, keep going.
- 26:30You're going to fail if you quit.
- 26:32If you never quit, you'll eventually get there.
- 26:34It might feel impossible, but you can do this.
- 26:38You just have to keep going and it'll be hard.
- 26:40If it was easy, everyone would do it, but it's going to be
- 26:42hard. But it'll totally be worth it.
- 26:45Awesome. And what about a like rock
- 26:47bottom moment in your life or in your business that did you ever
- 26:50feel like quitting and and how did you ever come that?
- 26:53Yeah. Like I want to quit today.
- 26:55Yeah. I mean, this is like a daily
- 26:57thing for me. And you can quit every day.
- 26:59You just have to start again tomorrow.
- 27:00Like that's the key is once you quit, you have to start back up.
- 27:04And it's because there's so many people relying on me, right?
- 27:06Like my investors, my family, my friends that are invested with
- 27:10me, my tenants, my staff, like everybody is relying on me to
- 27:14continue going. So yeah, I want to quit all the
- 27:18time, all the time, many times in a day.
- 27:21But you just keep going and you do the hard thing.
- 27:23For me, the rock bottom moment in my whole life was in 2019,
- 27:29September 2019, one of my daughter's.
- 27:32So I have twin 5 year old daughters and one of them got
- 27:37really sick. She was 10 weeks at the time, 8
- 27:39lbs, teeny teeny teeny and she got sick.
- 27:42So we took her to the ER to see you know, I was like new mom a
- 27:46fever was like we have to let go into urgent care or whatever.
- 27:49So we go to the emergency room and ultimately they ended up
- 27:54treating her for a UTI. She ended up being OK from that,
- 27:59but as part of the follow up, they do a liver ultrasound and
- 28:04the liver ultrasound, she was so small, that or sorry, a kidney
- 28:07ultrasound. And she was so small that they
- 28:09ended up picking up her liver on the ultrasound.
- 28:12And Dr. comes in and says, hey, there's like something on her
- 28:17liver, we need to check it out and see.
- 28:18And I was like, yeah, OK, it's probably like a spot clean the
- 28:21machine. You know, I'm like a layperson.
- 28:22I don't know. He's like, no, no, no, we need
- 28:25to do like an MRI or CAT scan or something.
- 28:27Was all blur. So we put her under anesthesia.
- 28:30She does the imaging and the doctor walks in and says this is
- 28:37a hepatoblastoma. I'm like, OK, great, let's give
- 28:42her the meds and be on our way. But then I look at my husband,
- 28:45who's an MD, He's a physician. And this man is like never
- 28:49emotional. And he is in tears instantly.
- 28:53And I'm like panicking now. I'm like, I don't know what this
- 28:57means. And doctors like, it's a really
- 28:59aggressive pediatric cancer on her liver.
- 29:02And the problem with liver cancer and anyone who's ever
- 29:05dealt with this knows once cancer gets to the liver, it
- 29:08spreads everywhere because your liver takes like different
- 29:13nutrients, blood, I don't know, something to the rest of the
- 29:15body. And so it was the single moment
- 29:22that was the most traumatizing moment in my whole entire life.
- 29:25And, you know, to say it was rock bottom would probably be an
- 29:29understatement. But we ended up having friends
- 29:34and investors in our network who rallied together.
- 29:38And one of them, her name is Doctor Kate Mangona.
- 29:42I would give her anything she asked me for forever, for the
- 29:45rest of my life because she intervened.
- 29:48And she said, hey, I want to like, I want to share with you
- 29:54and I want to share this with other radiologists.
- 29:56It's a radiological diagnosis. It shares with other
- 29:58radiological radiologists, comes back to me and says, I'm going
- 30:02to share with you that we think that this is an infantile
- 30:04hepatic hemangio endothelioma, which is a tumor, but it's a
- 30:09vascular tumor and it's benign. So I was like, great, I'll take
- 30:16that one over this malignancy. And she ended up being right.
- 30:21We, you know, we had to take a little bit of a risk.
- 30:23We had to put a lot of faith in her that she was absolutely
- 30:26correct about this. And I know she was nervous about
- 30:30it. And I'm so grateful she said
- 30:31that. And we did this because now
- 30:33Vivana is, you know, 5 1/2 years old and she's healthy and never
- 30:39had to do anything beyond those few steps we took.
- 30:42No chemo, no surgery, nothing. So it's great.
- 30:46Thank God, I can't even imagine what that could have felt like.
- 30:50Yeah, I don't recommend it. Well, well, thank you so much
- 30:55for being here today. I know we're running short on
- 30:56time. I would talk to you for like 10
- 30:58more years. We will do it.
- 30:58Again, we will do this again. Awesome.
- 31:00Well, thanks for having me. Thank you all for being here.