Latest / Video Marketing with Fexingo: Short Form, Long Form, and Video-First Strategy
The 2.5-Second Shot Length That Boosts Reel Completion Rates
In this episode of Video Marketing with Fexingo, Lucas and Luna break down the optimal shot length for short-form video. Drawing on a Wistia study of over 10,000 Instagram Reels, they reveal why cutting every 2.5 seconds can boost completion rates by nearly 20%. They also explore how to apply this rule to TikTok, YouTube Shorts, and even long-form content, with real examples from brands like Duolingo and Nike. Plus, a practical framework for balancing speed with storytelling so viewers don't feel overwhelmed.
#VideoMarketing #ShortFormVideo #InstagramReels #TikTok #VideoStrategy…
The skinny
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