Latest / Pricing Power Podcast with Fexingo: How Businesses Set Prices, Raise Margins, and Win Customers

How Dynamic Pricing Is Reshaping Fast Casual Dining
Episode 76 of Pricing Power Podcast explores how fast-casual chains like Sweetgreen and Panera are quietly adopting dynamic pricing, moving from fixed menu boards to prices that shift by location, time of day, and even weather. Lucas and Luna break down the economics: how Sweetgreen's 'surge pricing' pilot at a few Chicago locations triggered backlash in early 2026, why Panera's limited-time 'endless soup' deal actually helps them test demand elasticity, and how Wendy's abandoned a similar plan in 2023 after public outcry. They also examine the data play —…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.