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Leveraging Thought Leadership With Peter Winick – Episode 110 - A.J. Jacobs

You might have a lot of ideas but how do you choose which ones to follow through on? What ideas would make a good chapter in a book and what would better serve as a talk or essay?

Our guest A.J. Jacobs is a New York Times best-selling author of "Thanks a Thousand" and "The Year of Living Biblically" as well as a journalist and TED talk speaker.

A.J. tells with us how he generates many creative ideas then hones in on the ones that have the potential to become something bigger. He shares his unique process for editing his books and ensuring that each chapter resonates with the audience.

Peter…

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