Latest / Small Business Success with Fexingo: Local Companies, Main Street Stories, and Community Commerce
How a Local Farm Market Outgrew Amazon Fresh
Episode 50 of Small Business Success with Fexingo tells the story of Laughing Brook Farm Market in Hadley, Massachusetts—a family-run farm stand that doubled revenue to $4.8 million in 2025 by doing the exact opposite of what Amazon Fresh tried. While the e-commerce giant closed dozens of grocery stores and its 'just walk out' technology flopped, Laughing Brook bet on human connection, a 200-member CSA program, and a simple loyalty card punched by hand. Hosts Lucas and Luna break down three specific strategies: the 'pick-your-own' premium model, the farm-to-freezer pivot…
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