Latest / Mini Scroll / MINI SCROL: Halley Kate's Hamptons house, StassieBaby pays for BFF Kylie Jenner + Billie Eilish vs. Taylor Swift

Transcript

MINI SCROL: Halley Kate's Hamptons house, StassieBaby pays for BFF Kylie Jenner + Billie Eilish vs. Taylor Swift · Mini Scroll

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  Hi, everyone, welcome to Mini Scroll, the daily Internet
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  culture podcast bringing you the biggest stories from social
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  media, the creator economy and the digital space every Monday
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  through Thursday. I'm your host, Lauren Meisner,
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  the founder of the youth digital media brand Centennial World.
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  All right, welcome back to Mini Scroll, everyone.
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  Happy Monday. I'm going to get right into the
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  stories because I have a lot to cover.
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  The first story that I have for you guys is we need to talk
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  about Hallie Kate's Hamptons house.
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  People are losing their minds over the fact that this Tik
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  toker bought a house in the Hamptons and there is just so
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  much going on. I wasn't even going to cover
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  this. It happened last week, but it
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  has exploded even more. I'll get into that in a minute.
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  But yes, anyways, I'm going to cover it now because there is a
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  lot to be discussed. So last week, New York City Tik
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  Toker Hallie Kate revealed that she bought a house in the
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  Hamptons and she also bought a Land Rover on the same day so
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  she could drive from New York City to the Hamptons.
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  Hallie has been making content on TikTok since 2020.
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  So four years and just part of that kind of New York City
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  lifestyle influencer group with like Kit Keenan and all those
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  girls. She has 1.2 million followers on
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  TikTok and she is 23 years old. OK, so why is this a story?
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  So people immediately lost their minds when they saw that she
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  bought this house. I have a few ideas as to why
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  that happened, but the reason why I wanted to talk about this
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  today is because now she is basically being doxed.
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  So people have found her house listing, I understand like how
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  stuff that's public record, but they found it, they're posting
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  it, they're posting her address, they're posting you know how
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  much she paid for it. And then she shared something
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  over the weekend. So she shared a screenshot on
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  her stories and I did not see this.
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  So grain of salt. I just kind of, I'm reporting on
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  what I've seen people talk about.
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  So she allegedly put this screenshot on her stories of a
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  text message that she received from someone saying like, girl,
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  be careful how much you share online about your house.
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  Like people can find your address or like whatever.
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  People are scary, you know, like warning her.
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  OK, so she put this on her story and she put a screenshot of it
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  and you could see, I guess like in the text message, that it was
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  like a phone number and not someone's name.
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  Anyways, a random person, a random stranger found her phone
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  number online on the Internet and texted her this.
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  They found information about her online and then texted her to
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  say be careful about what people can find about you online.
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  That is so scary. Like imagine being a young woman
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  whose job is to put yourself online.
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  I understand she chose that for herself, but I still think any
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  type of job that you do, you shouldn't be necessarily
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  subjected to this kind of stuff. You know, there always needs to
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  be a layer of protection and security around people.
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  And then you get a message like this from a random stranger to
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  your personal phone that is so scary and so wild.
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  So she put this up and then she kept that girl's number.
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  I think it was a girl that messaged her.
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  She kept that girl's number in her Instagram stories.
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  And that, of course, copped a lot of criticism as well.
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  But people were like, Oh my God, now she's like, now Hallie's
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  doxing this girl. Like she should be covering up
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  that phone number I think. I don't know how I feel about
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  that. Like I don't know if I was in
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  that situation if I would have shared her number or if I would
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  have blocked it out. I understand though like her
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  decision to not block it out. This person has invaded Hallie's
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  privacy in such an extreme way by like personally texting her
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  if you want to reach her like DM her is so invasive.
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  So I understand why she was like well fuck that.
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  Like, you know, if you're going to send me a message like this
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  and text my personal number, even though it was like under
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  the guise of being a nice message, I'm going to share your
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  number on my story. So I don't know, I don't know
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  how I feel about that. I don't know if I would have
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  done the same, but that's what happened.
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  So what I think has happened here, because I don't know, I
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  don't know if you guys are on the same algorithm as me, but
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  literally for like at least 48 hours, my whole feed, my whole
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  TikTok for you page was just people talking about this.
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  And I also go on Reddit a lot for my job.
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  Obviously, I'm like trying to see what's going on all the time
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  and I follow New York City influencer subreddit.
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  I don't know what it is about her.
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  They post about her more than any influencer.
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  It's actually wild. So my whole feed has just been
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  filled with this. Obviously, Reddit has been going
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  crazy about her buying this house.
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  It's been such a topic of conversation.
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  And it is kind of bizarre because, I mean, you know,
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  influencers buy houses. They make a lot of money.
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  Like, we know this. So I think there's a few reasons
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  why this like hit people so hard.
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  I think the 1st is that, you know, Hallie built her following
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  off of being like relatable and being this girl from Virginia
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  who came to New York to try and like go to school and like make
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  it. And I think that was a really
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  relatable and interesting story to follow.
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  She's very much like girl next door.
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  And we have seen this before, you know, we have seen fan bases
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  turn on their faves once their fave has made it like they are
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  all about supporting them and building them up and feeling
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  like they're part of that success and that growth.
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  And then when that person actually does blow up and it
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  feels kind of in your face, like if they make a big purchase like
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  a home or something, it feels really on the nose.
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  And it reminds people of this disparity between themselves and
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  this person that they follow. One of the most recent examples
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  of this that I can remember is when Hassan Piker bought a house
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  in 2021. He bought a $3,000,000 house and
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  literally everybody was so bad, like the Internet lost its mind.
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  So this kind of reminds me of that.
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  I also think there's an element to the fact that we know how
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  much Hallie pays for her rent in New York City because when she
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  and her boyfriend broke up last year, I think it was last year.
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  Yeah. I think it was like October,
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  November of last year when they broke up last year, You know,
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  she was like crying on TikTok and people were sending her
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  Venmo and, like, gifts and things like that because she was
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  being really open and vulnerable.
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  And then somebody had sent her a Venmo thing for her whole rent.
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  And she, like, shared the screenshot of that so you could
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  see how much she paid for rent. So I think the fact that we know
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  how much she pays for rent, which is a lot of money in New
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  York City, and she's keeping that apartment and then now
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  she's also able to afford this house in the Hamptons.
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  The Hamptons is notoriously a very expensive area.
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  I know there's a lot of mixed opinions on if her house is
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  actually in the Hamptons or not. I'm not really going to comment
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  on that. I'm not even American, so I
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  don't really know that area at all.
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  But it is not cheap to buy a house probably anywhere in New
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  York State now, let alone anywhere close to the Hamptons
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  or New York City. So it's just such an obvious,
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  like in your face realization, I suppose, of how much money
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  influencers are actually making because like, we know in theory,
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  but I think to see it come to fruition like this and really
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  understand the numbers behind it, it's very in your face.
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  Then the other thing that I wanted to point out was a video
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  by Yasmin. Adeline is getting a bit of
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  traction. She's talking about Hallie's, I
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  think she's talking about Hallie's house.
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  She doesn't quite say it, I don't think, but she says, you
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  know, we need to stop like shitting on influencers for
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  making a lot of money because influencing is really one of the
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  only woman dominated industries that is well paid.
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  And that is so true. And we did have a conversation
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  similar to that in 2018 when the beauty YouTube community started
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  to get really dramatic. And there was just I mean,
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  obviously, as we know, for years after that, the beauty YouTube
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  community basically imploded on itself because of all the drama
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  that was going on. And it got a really bad
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  reputation for being really dramatic, really caddy the space
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  that was not safe for creators. And there was a discussion about
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  the fact that the creators who for the most part, who were like
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  fostering that environment were white men at the top.
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  It was Jeffrey Star, Shane Dawson, James Charles.
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  Obviously there was, you know, Tati and like all these other
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  things involved. But for the most part, it was
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  these men in powerful positions at the top who were making it
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  this really hostile negative place, this really dramatic
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  place when really beauty YouTube started as a community for women
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  and it's a woman dominated corner of the Internet.
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  And it got this really toxic reputation largely because of
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  men at the top, but also because it's like associated with being
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  a woman dominated industry, if that makes sense.
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  So it's interesting to look at it now from the TikTok
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  perspective because completely agree.
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  Like if you consider how much athletes, for example, are paid,
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  and this is one of the points that Yasmin makes.
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  Like nobody bats an eye if a sports player signs a multi
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  $1,000,000 deal with like a protein shake or, you know, with
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  like Nike or whatever. But everyone gets all up in arms
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  when Halle Kate can afford to buy a cottage in the Hamptons.
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  I don't know if this is like a hot take, but in my opinion, I
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  don't see much difference between what a professional
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  sports player is doing versus what you know, a reality star or
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  an influencer is doing. I think when it comes to like
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  what they are providing society, it is very similar.
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  I'm not saying that the talent and the work behind it is
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  similar. I understand that influencing is
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  an objectively easy job. It's not easy in the sense that
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  like you have so much public scrutiny and you know, you're
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  always on 24/7 and it would be very difficult on your mental
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  health. Like I'm not discounting that at
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  all. But in terms of like the output
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  of what you actually have to do day-to-day, it is, we all know,
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  much easier than working most jobs.
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  And I don't think being a professional athlete is much
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  easier than most jobs. But to me, athletes and
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  influencers are in the same category as entertainment,
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  right? Like, if you think about what
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  they're providing society, they are giving us entertainment,
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  they're giving us community. Like, at the end of the day, a
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  sports player is what? Like kicking a ball, hitting a
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  ball for what? And it's kind of the same as
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  what people say about influencers.
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  And both of these industries, both of these careers are
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  helping. At the end of the day, the
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  country make money and corporations make money.
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  And that is why they are paid so much.
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  That is why influencers are paid so much money because at the end
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  of the day, they have attention and attention equals money for
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  corporations. So corporations are paying them.
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  They're helping corporations make money.
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  And it is just capitalism. That is just how it works.
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  And I think it is much easier for us when we are feeling
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  frustrated about the cost of living.
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  And just like everything in life is so hard right now.
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  I think it's much easier for us to project that anger on like
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  individuals and have almost like a representative, like a talking
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  head of like who we're angry at in the influencer, capitalist,
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  like hellscape that we live in than it is for us to be like
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  angry at like the system because that's always, of course, the
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  counter argument. It's like, well, if you're mad
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  about this, like it's not Halle's fault, It's not this
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  influencer's fault, It's the system.
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  Of course it is. Like if you told me that I could
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  post X amount of tik Toks a day and make all of that money, I
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  would do it. I'm sure there's most people
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  would say yes to that, right? But it's much easier to be angry
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  at a person than the system because first of all, what is
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  being angry at the system? What does that even mean?
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  Like who are you mad at? And how do you direct that
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  anger? And how do you make change?
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  And I think that's why I cancel culture.
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  This is just a whole tangent now, but I think that's why
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  cancel culture got so prominent in 2020.
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  We were going through so much collectively, like around the
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  world, and it became much easier for us to say, well, you know
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  what? We can at least direct our anger
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  towards these celebrities and these influencers that we feel
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  are acting not in our best, best interest when it comes to the
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  pandemic, for example. And that feels like tangible
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  change that we can make. Like we can quote UN quote,
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  cancel them. And I'm not saying people are
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  trying to cancel Hallie at all, but I see a similar reaction to
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  this because we are going through a very difficult time
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  right now with the cost of living around the world and the
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  genocide going on. And there's just like a lot.
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  So that's why I don't like when people blame it on like jealousy
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  from a fan base perspective. I think that's a gross
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  oversimplification of what is going on, the dynamic between an
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  influencer and a fan base. And I think being able to just
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  like slap a label like jealousy on it, it also shuts down any
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  critical discussion about what is going on in the creator
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  economy and the world right now with the cost of living and kind
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  of our social media consumption and what watching these people
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  parade around with their wealth, what that's doing to the general
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  public and like all the different nuances related to
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  that, right. So I don't like saying, oh,
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  these people are just jealous. I mean, first of all, yes, I am.
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  I am definitely jealous and I'm sure lots of people are jealous,
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  but there's so much more to that than just jealousy.
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  All right, the next story that I have for you guys after that
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  giant ass tangent is that Speaking of influencer finances,
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  I have a fun little tidbit for you guys.
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  Stassi Baby has revealed who pays when she and Kylie Jenner
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  go out. So in a new TikTok posted this
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  weekend, Stassi Baby and her BFF Kylie Jenner went to Erawan.
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  And in the video, Stassi revealed that she actually pays
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  when she and Kylie go out because Kylie almost always
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  forgets her wallet. So obviously Stassi is rich, but
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  it's interesting to consider like when your best friend, when
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  someone this close to you is an actual billionaire and is
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  significantly more wealthy than your, the rest of your group of
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  friends, like who pays? And like, what's the dynamic
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  there? You like splitting bills,
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  whatever. So I think this actually makes
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  sense when you think about it, because if you think about like
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  how much Kylie seems to treat her friends around her, you know
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  what, they're going on vacations and she buys some lavish gifts
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  and all these things. I think it makes sense that
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  Kylie foots those like big bills.
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  I don't think she's asking Sassy to kick in for like the private
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  jet fuel when they're going to Turks and Caicos or whatever.
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  And she's probably not asking her to, like, Venmo her for, you
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  know, the resort or whatever she's booked.
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  But, yeah, when they go out and they're just, you know, going
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  out for dinner or, like, going to Arowan to get smoothies or
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  like, whatever Stassi's paying. I think that's just such an
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  interesting dynamic. And I don't really have anything
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  else to say about that except for just telling you guys that
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  because I thought it was cool. All right.
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  And the last three that I have for you guys, I feel like this
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  episode is going to piss people off.
• 14:05
  The pop girlies are copying some backlash for taking advantage of
• 14:09
  their fans yet again. So this is an ongoing
• 14:12
  conversation. But music analysis TikTok is
• 14:15
  expressing increased frustration with pop stars this week, namely
• 14:19
  Taylor Swift and Billie Eilish for essentially like, feuding
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  publicly over the top spots on the charts and by doing so
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  making their fans collateral damage.
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  So the conversation was triggered by Taylor releasing
• 14:32
  new versions of the Tortured Poets department that include
• 14:35
  three live recordings from her recent pair shows only available
• 14:39
  for 24 hours. But she has put these three
• 14:43
  songs on three different like editions of the album.
• 14:46
  So you have to buy all three albums to get all three songs.
• 14:50
  So this has been looked at as a move to basically knock Billie
• 14:56
  Eilish, who just released Hit Me Hard and Soft, out of the top
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  spots in the Billboard 200 charts.
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  And first of all, this is open a lot of discussions about how the
• 15:05
  charts work, that the charts need to start, like basically
• 15:08
  changing the way that they analyze songs and albums and
• 15:11
  things like that. Because if artists can just keep
• 15:14
  doing this, like maintain that top spot, that's not really
• 15:17
  fair. And it's just hurting the fans
• 15:19
  at the end of the day. But all of this comes after
• 15:22
  Billy has been taking some shots, seemingly taking some
• 15:25
  shots at Taylor in the press. So she appeared in an interview
• 15:29
  on Station Head this week where she was asked if she planned to
• 15:32
  put every Hit Me Hard and soft track on her performance set
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  list. And she said she couldn't do
• 15:37
  that, explaining that her show would, quote, be a million years
• 15:39
  long and she'd have to cut other songs in her discography.
• 15:43
  She also called having a three hour long show psychotic.
• 15:46
  She said nobody wants that. You guys don't want that.
• 15:49
  I don't even want that as a fan, My favorite artist in the world.
• 15:51
  I'm not trying to hear them for three hours.
• 15:53
  You know what I mean? Far too long.
• 15:55
  And obviously, as we know, the Aris tour is over three hours
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  long. And then in March, I don't know
• 16:00
  if you guys remember this. I think I reported, I guess I
• 16:03
  wasn't doing mini scroll in March.
• 16:05
  I feel like I did report on this.
• 16:06
  I don't know what some maybe on TikTok.
• 16:08
  But anyways, in March, Billy spoke with Billboard about
• 16:11
  sustainability and she called out quote some of the biggest
• 16:13
  artists in the world for making multiple vinyl packagings to
• 16:17
  boost their own sales. And she basically said it's so
• 16:19
  wasteful. So that was also considered like
• 16:22
  a shot at Taylor Swift. However, Billy has also released
• 16:25
  several versions of her new album.
• 16:27
  So it's just like a big mess. But I think it's interesting.
• 16:30
  It's starting a really good, I think and hopefully productive
• 16:33
  discussion. And I know there's a lot of
• 16:36
  people who are like, it's the record labels that make them do
• 16:40
  this, that make them release all these different versions.
• 16:42
  I am sure there is a part of that for sure.
• 16:45
  Like there is a marketing team behind that, but I would argue
• 16:49
  that when you are at the level of Taylor Swift and even Billie
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  Eilish, who are two of the biggest artists, most well
• 16:55
  known, famous, successful money making artists in the world, I
• 16:59
  think they have much more control over their marketing
• 17:02
  strategy then we're probably giving them credit for.
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  I think it's really convenient to be like Taylor Swift.
• 17:08
  She's this marketing genius. But then when it suits us as
• 17:12
  fans of Taylor Swift or any artist to be like, oh, no,
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  actually, you know, it's just her label.
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  She actually has no control over that.
• 17:19
  Like, you can't have it both ways.
• 17:20
  I think there's a lot of greed right now when it comes to
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  attention. And my friend Crystal said that
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  she actually commented on a video.
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  I wish I had the screenshots, right, Crystal.
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  She commented that on a video that was like talking about this
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  whole thing. She said, like, the biggest
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  artist in the world right now seems so greedy for attention
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  and it's going to backfire on them.
• 17:40
  And I completely agree. Anyways, guys, that's it for
• 17:44
  Mini Scroll today. Thank you so much for listening.
• 17:47
  Please remember to rate, review and subscribe if you like this
• 17:49
  episode, if you like my daily podcast, and I will talk to you
• 17:52
  guys tomorrow. Bye.