
Nailing Your Niche
I was terrified to niche down. Genuinely terrified.
I thought if I narrowed my focus, I'd miss out on helping so many people. So I stayed broad. "I help people with leadership and career advancement and life coaching and business coaching and high performance and..."
You know what happened? Nothing. Crickets.
Then I niched down on teaching coaches how to sell from stage. One specific thing. One specific person. One specific problem.
My business tripled.
In this episode of The Expert Edge, I break down the Niche Making Model - the exact framework I teach inside our Sell From Stage Elite…
The skinny
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