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Nailing Your Niche

I was terrified to niche down. Genuinely terrified.

I thought if I narrowed my focus, I'd miss out on helping so many people. So I stayed broad. "I help people with leadership and career advancement and life coaching and business coaching and high performance and..."

You know what happened? Nothing. Crickets.

Then I niched down on teaching coaches how to sell from stage. One specific thing. One specific person. One specific problem.

My business tripled.

In this episode of The Expert Edge, I break down the Niche Making Model - the exact framework I teach inside our Sell From Stage Elite…

The skinny

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